Technology | Media | Telecommunications

Thursday, April 03, 2008

Demand for Gadget Content Personalization

The demand for mobile consumer electronics gadgets is entering a new phase of growth.

As consumers continue to demand content personalization and portability in their electronics products, steady shipment growth of portable consumer devices is expected through 2011, according to the latest market study by In-Stat.

The markets for digital radio receivers, edutainment toys, portable media players, and portable navigation devices will all thrive over the next five years, the high-tech market research firm says.

"The most noticeable trends in these categories are the continued expansion of features, such as portable media players that can access the Internet, as well as the potential threat mobile phones pose to standalone personal navigation devices and personal media players," says Stephanie Ethier, In-Stat analyst.

The In-Stat research covers the worldwide market for portable consumer electronics. It offers an overview of worldwide demand for digital radio receivers, edutainment toys, portable media players, and portable navigation devices. Sales forecasts are provided by category, and by region, through 2011.

In-Stat's market study found the following:

- Worldwide Digital Radio Receiver shipments will reach 32.2 million units by 2011.

- Global Edutainment Toy shipments will reach 114.4 million units by 2011.

- Worldwide Portable Media Player shipments will reach 275 million units by 2011.