Technology | Media | Telecommunications

Friday, October 17, 2008

New Device Choices in Mobile Video Market

The entry of a broad range of new mobile multimedia devices -- able to display video -- will have a profound effect on the mobile video market, according to the latest market study by In-Stat.

The reach of new device choices will provide more markets for mobile phone operators, mobile broadcasters, advertisers and other content owners, the high-tech market research firm says.

"Even though cellphones and smartphones will remain the predominant method of viewing mobile video, over 160 million other devices that provide mobile video over networks now in exclusive use by cellphones will be sold in the next five years," says David Chamberlain, In-Stat analyst.

The In-Stat research covers the worldwide market for devices that can support mobile video. It provides analysis of the market for various consumer electronic devices capable of receiving mobile video from a variety of sources.

In-Stat's market study found the following:

- Shipments of 3G video-capable cellphones will increase at 11.2 percent annual growth, reaching over 641 million by 2013.

- The number and types of devices using digital mobile broadcast networks such as ISDB-T, DVB-H, MediaFLO, and DMB-T will expand to nearly 127 million in five years. China's CMMB will make up over 12 percent of those devices.

- More than a half-billion devices capable of viewing Internet video over 3G networks will be sold in 2013. Cumulative sales will approach 2 billion units.