Technology | Media | Telecommunications

Thursday, September 24, 2009

Big Decline in North America Landline Phones

Infonetics Research released its latest market share study and forecast report, Residential Voice, Data, and Video Services in North America: a Market Outlook.

Hundreds of service providers market their residential voice, data, and video offerings to consumers. However, the market is dominated by AT&T, Verizon, and Comcast in the U.S., and Bell Canada and Rogers in Canada.

AT&T is the overall market leader with 17 percent of total services revenue.

"With the residential services market forecast to reach $300 billion by 2013, fueled by broadband and video services, we are expecting a hard-fought battle between the telcos and the cable operators," observes Diane Myers, Infonetics Research directing analyst.

Their report includes the top 20 North American residential service providers by revenue and market share, customizable pivot tables, and analysis of overall market conditions for service providers, enterprises, subscribers, and the global economy.

Infonetics market study highlights incude:

- North American service provider revenue from residential voice, video and Internet access services reached $261 billion in 2008 and is expected to grow to $300 billion by 2013.

- By 2011, the video services market will surpass the voice services market, but will be marked by content provider TV programming high costs and slim profit margins.

- Broadband access represents the true growth engine for residential services, with North American revenue growing at a 12 percent average annual rate from 2008 to 2013.

- Comcast and DirecTV are in a tight battle in the residential video services segment, with Comcast holding on to the lead in 2008 by just 2 points.

- Through its FiOS service, Verizon captures the majority of North American pay-TV subscribers (54 percent) in 2008.

- In 2008, wireline Internet access (dial-up, cable broadband, DSL, FTTH) had 64 percent household penetration in North America.

- The percentage of North American households with traditional phone lines (PSTN landline voice service) is forecast to drop from 69 percent in 2007 to 26 percent by 2013, as consumers opt for mobile-only services or VoIP alternatives.