Technology | Media | Telecommunications

Friday, August 06, 2010

IP Video Multi-format Transcoder Market Upside

The continuing growth of video content that's delivered via the Internet and through mobile wireless services will drive the multi-format transcoder market to more than double its revenues by 2014, according to the latest market study by In-Stat.

Multi-format video transcoder products were developed to ingest content in one format and output it in another, often at varying resolutions and bit-rate profiles. This technology is vital to IP video distribution.

"Robust growth in the multi-format transcoder market will continue over the next several years as more tape archives are converted to digital files, more video content is uploaded or streamed over the Internet, and multi-screen TV delivery services move from lab trials in 2010 to deployments," says Michelle Abraham, In-Stat analyst.

The further out in the distribution network that video is transcoded, the more transcoders are needed.

In-Stat's latest market study found the following:

- The IP video market is mostly comprised of small vendors that were founded in the last 10 years.

- Worldwide revenues from enterprise-class multi-format transcoders will grow from $117 million in 2009 to $297 million in 2014.

- Multi-format transcoder products are often based on flexible software platforms, whether running on a server or contained in a hardware appliance, due to the need to constantly add new video codecs and wrappers.