So, What the Heck Are Web Services? -- "Good question, and it raises lots of others. Here are some straight answers about this critical new movement in computing. Lots of people would say a new software technology called Web services really caught techdom's attention with a 1999 press conference held in downtown San Francisco by software giant Microsoft. Chairman Bill Gates introduced to the world a concept he called BizTalk, which was formalized five years ago under the name .Net. The new technology, which would eventually be followed by a suite of server software for businesses, was Microsoft's entr�e into the growing business of using the Internet to connect different types of software together, regardless of who wrote the programs."
The global streaming industry has spent the better part of a decade chasing subscriber counts as the primary metric of success. That era is now formally over. New market data from Omdia confirms that the industry has crossed a decisive threshold; one that shifts the competitive playing field from growth-at-all-costs to monetization discipline. For senior executives navigating media, advertising, and technology strategy, the implications extend well beyond entertainment. A Historic Revenue Crossover Online video revenue increased 13.5 percent to $176 billion in 2025, while pay-TV revenue declined 4 percent to $170 billion; marking the first time in the industry's history that streaming has surpassed legacy pay-TV in revenue terms. This is not a rounding error or a statistical artifact; it represents the culmination of more than a decade of structural disruption to the traditional broadcast and cable TV model. Global subscriptions to online video services reached 2.24 billion by the ...