New Research Finds Strong Interest in Low-Cost Home Automation Solutions -- According to new research from The Diffusion Group, more than one-half of U.S. Internet households are to varying degrees interested in purchasing a home control system (HCS) to automate the control of home lighting, room temperature and security systems if the price of the solution is less than $200. Innovations in automation technology, combined with the diffusion of home networks, have helped to bring the cost of home control functionality down to a level where consumers are more likely to be interested in connecting and automating systems in their homes. TDG's research found that although consumer interest in HCS is greatest at prices below $200, higher price levels sustained significant interest. For example, approximately 30 percent of Internet heads-of-household are to varying degrees interested in purchasing a HCS if priced between $200 and $400, and 20 percent are to varying degrees if the price is more than $400.
The global streaming industry has spent the better part of a decade chasing subscriber counts as the primary metric of success. That era is now formally over. New market data from Omdia confirms that the industry has crossed a decisive threshold; one that shifts the competitive playing field from growth-at-all-costs to monetization discipline. For senior executives navigating media, advertising, and technology strategy, the implications extend well beyond entertainment. A Historic Revenue Crossover Online video revenue increased 13.5 percent to $176 billion in 2025, while pay-TV revenue declined 4 percent to $170 billion; marking the first time in the industry's history that streaming has surpassed legacy pay-TV in revenue terms. This is not a rounding error or a statistical artifact; it represents the culmination of more than a decade of structural disruption to the traditional broadcast and cable TV model. Global subscriptions to online video services reached 2.24 billion by the ...