The results of a new In-Stat U.S. consumer survey demonstrate that while respondents' existing home networks are fairly evenly split between Ethernet and Wi-Fi, future home network deployments are largely planned as Wi-Fi networks. The 640 tech-savvy consumers who participated in the survey still chose data-networking applications over consumer electronics applications as the applications for which they were most interested in using Wi-Fi connectivity. "Consumer electronics vendors have a challenge to educate consumers about Wi-Fi and to overcome the perception that Wi-Fi is simply a data networking technology," says Norm Bogen, In-Stat analyst. "Nevertheless, Wi-Fi silicon vendors have fully committed to this market segment, and In-Stat believes the benefits to consumers of Wi-Fi connectivity in consumer electronics devices are significant enough to build a major market segment over the next five years." The challenges that Wi-Fi faces, in terms of range, bandwidth, security, and Quality-of-Service (QoS), are being addressed by new standards that have either recently been ratified or are set to be ratified over the next several years. The prevalence of wireless network availability, especially in home networks, makes it increasingly likely that any consumer electronics device would benefit from Wi-Fi connectivity. More PCs in a respondent's household was positively correlated with a greater likelihood of having heard of Wi-Fi being used in various devices.
The global streaming industry has spent the better part of a decade chasing subscriber counts as the primary metric of success. That era is now formally over. New market data from Omdia confirms that the industry has crossed a decisive threshold; one that shifts the competitive playing field from growth-at-all-costs to monetization discipline. For senior executives navigating media, advertising, and technology strategy, the implications extend well beyond entertainment. A Historic Revenue Crossover Online video revenue increased 13.5 percent to $176 billion in 2025, while pay-TV revenue declined 4 percent to $170 billion; marking the first time in the industry's history that streaming has surpassed legacy pay-TV in revenue terms. This is not a rounding error or a statistical artifact; it represents the culmination of more than a decade of structural disruption to the traditional broadcast and cable TV model. Global subscriptions to online video services reached 2.24 billion by the ...