ATIS announced the formation of the IPTV Interoperability Forum (IIF) to develop ATIS standards and related technical and operations activities that enable the interoperability, interconnection and implementation of IPTV systems and services, including video on demand and interactive TV services. �IPTV will enable consumers to use television as never before,� said Bill Smith, CTO of BellSouth and chairman of ATIS. �Video on demand and interactive services are among the exciting �killer apps� that IPTV will make possible. The ATIS IIF will provide the neutral ground for carriers, service providers, application developers, content providers and equipment manufacturers to work together and make the wide-scale deployment of standardized IPTV a reality.� The ATIS Board of Directors launched the IIF at its quarterly meeting Thursday on the recommendation of the ATIS IPTV Exploratory Group (IEG), which was formed in April to examine the technical issues surrounding the successful wide-scale deployment of IPTV. �The ATIS IIF will provide the industry with the big picture for IPTV technology standardization,� said Kevin Schneider, CTO of ADTRAN and co-chair of the IEG. �ATIS will create an overall reference architecture supporting deployment of IPTV and work with standards groups external to ATIS to establish standards that produce an end-to-end IPTV solution.�
The BaaS model has been adopted across a wide range of industries due to its ability to streamline financial processes for non-banks and foster innovation. BaaS has several industry-specific use cases, where it creates new revenue streams. Banking as a Service (BaaS) is rapidly emerging as a growth market, allowing non-bank businesses to integrate banking services into their core products and online platforms. As defined by Juniper Research, BaaS is "the delivery and integration of digital banking services by licensed banks, directly into the products of non-banking businesses, commonly through the use of APIs." BaaS Market Development The core idea is that licensed banks can rent out their regulated financial infrastructure through Application Programming Interfaces (APIs) to third-party Fintechs and other interested companies. This enables those organizations to offer banking capabilities like payment processing, account management, and debit or credit card issuance without