Perhaps Apple will introduce a new and better value iPhone this week that will help them regain lost market share in the U.S., as more people continue to choose a lower-cost Google Android-based device. Meanwhile, comScore has released data from their latest market study, reporting key trends in the U.S. smartphone industry for July 2014. Apple ranked as the top smartphone manufacturer with 42.4 percent OEM market share, while Google Android led as the number one smartphone platform with 51.5 percent platform market share. Once again, Facebook ranked as the top individual smartphone software application. And, Google has claimed four of top five most popular smartphone apps in America. Smartphone OEM Market Share 173 million people in the U.S. owned smartphones (71.8 percent mobile market penetration) during the three months ending in July -- that's up by 3 percent since April. Apple ranked as the top OEM with 42.4 percent of U.S. smartphone subscribers (up 1 percentage...
TMT Market Research and Analysis