Digital Lifescapes

Mobility as a Service (MaaS) is a rapidly growing transportation offering where people are able to plan, book, and pay for a variety of service types, through a joint digital commerce channel. It is a shift away from expensive personally owned modes of transportation, such as automobiles, towards a low-cost subscription or pay-as-you-go services. It is achieved through the combination of public transport -- such as trains and buses -- as well as private transport, and micro-mobility, including bikes and scooters, to get users from one destination to another. Mobility as a Service Market Development Mobility as a Service users are able to pay for the service provided either on a monthly basis or pay per trip. According to the latest worldwide market study by Juniper Research, Mobility as a Service will generate fuel cost savings of $10.8 billion by 2027 globally -- that's increasing from $2.8 billion in 2022, a growth of 282 percent. Juniper Research anticipates these savings will b...

As consumer adoption of smartphones increases, usage of mobile devices to purchase real world goods and services has soared. The mobile user base, once cautious of transacting on the mobile phone, now increasingly expects to be able to easily make these purchases. More than 16 billion transport and events tickets will be delivered annually to mobile handsets by 2018, according to the latest market study by Juniper Research. That forecast is three times the volume expected this year. While electronic ticketing adoption on mobile devices will be strong across a range of markets, volume growth will be driven by metro and bus deployments, most notably in the relatively untapped U.S. market. 2D Barcode Solutions to Prevail The resulting Juniper report -- Mobile Ticketing Strategies: Air, Rail, Metro, Sports & Entertainment 2013-2018 -- noted that SMS-based solutions had achieved particularly strong adoption across markets such as Sweden, where mobile now accounts for 65 percent ...