Digital Lifescapes

Technology is a compelling catalyst for economic growth across the globe.  Artificial intelligence (AI) rides a seismic wave of transformation in the Asia-Pacific (APAC) region — a market bolstered by bold government initiatives, swelling pools of capital, and vibrant tech ambition. The latest IDC analysis sheds light on this dynamic market. Despite a contraction in deal volumes through 2024, total AI venture funding surged to an impressive $15.4 billion — a signal of the region’s resilience and the maturation of its digital-native businesses (DNBs). Asia-Pacific AI Market Development The APAC AI sector’s funding story is not just about headline numbers but also about how and where investments are shifting. Even as the number of deals slowed, the aggregate value of investments climbed, reflecting a preference among investors for fewer but larger, high-potential bets on mature or highly scalable AI enterprises. The information technology sector led the AI investment charge. Top area...

The global Non-Terrestrial Network (NTN) and Direct-to-Cell (D2C) markets are poised for growth, driven by unprecedented collaboration between technology giants, satellite operators, and mobile network operators (MNOs). According to the latest worldwide market study, these sectors will collectively generate over $25 billion in revenue by 2035, reshaping connectivity paradigms. This convergence represents a strategic response to the escalating demand for ubiquitous, low-latency wireless connectivity across industries and geographies. Global Connectivity Market Development    The NTN market (encompassing satellite, airborne, and maritime connectivity) and D2C services are converging to create hybrid infrastructure models. By 2035, NTN services alone will account for $15 billion of the total revenue, driven by applications in IoT, emergency communications, and rural broadband. D2C apps enabling satellite-to-smartphone connectivity will grow at 32 percent CAGR to $10 billion by 20...

The rise of quantum computing has been heralded as a game-changing technological leap, promising to solve complex problems far beyond the reach of traditional powerful computers. However, it's becoming clear that the future of high-performance computing lies not in quantum alone, but in a hybrid approach that combines the strengths of quantum and classic systems. According to the latest market study by Juniper Research , there are challenges facing pure quantum computing and solutions developed to bridge the gap between its potential and realistic applications. Quantum Computing Market Development Juniper Research forecasts that quantum technology commercial revenue will grow from $2.7 billion in 2024 to $9.4 billion by 2030. This growth trajectory underscores the interest and investment in quantum technologies across various industries. The path to widespread adoption is not without obstacles. One of the most significant challenges is quantum decoherence, where systems lose their ...

The global Information Security landscape is poised for significant growth, driven by escalating online cyber threats and the increasing complexity of digital business ecosystems.  According to the latest market study by Gartner, global spending on information security is expected to grow by 15.1 percent in 2025, reaching a total of $212 billion. This investment highlights the importance of cybersecurity and underscores the need for new measures to protect sensitive data and infrastructure from cyber threats. Information Security Market Development Several key trends illustrate the scale and scope of the spending: This growth reflects the increasing prioritization of cybersecurity across industries as organizations seek to safeguard their digital business assets and maintain trust with customers. Spending on Security Services is forecast to rise by 15.6 percent in 2025, reaching $86.07 billion globally. This growth is driven by the ongoing shortage of cybersecurity talent and the n...

The commercial aviation industry has been at the forefront of innovation, constantly pushing the creative boundaries of what's possible in aircraft design and manufacturing. However, with this pursuit of advancement comes an unwavering responsibility for safety. Recent events have cast a spotlight on the importance of rigorous adherence to aircraft assembly, testing, and maintenance procedures -- serving as a stark reminder of the critical role technology plays in ensuring the safety of passengers and crew alike. Aerospace Digitalization Market Development The dramatic images of a hole appearing in a Boeing aircraft operated by Alaskan Airlines sent shockwaves through the aviation industry, highlighting the potentially catastrophic consequences of even the slightest deviation from established quality-control protocols. In the wake of this incident, aerospace manufacturers have been galvanized into action, recognizing the urgent need to embrace appropriate technologies that can enha...

Mobile communications applications continue to evolve in response to new technology use cases. Telecom service providers and software vendors are now exploring applications for Artificial Intelligence (AI) capabilities. Generative AI (GenAI) is a type of artificial intelligence that can create new content, such as text, images, audio, and video assets. Applications of GenAI within the communications sector include generating personalized messages for each customer, chatbots that can answer customer queries, and creating targeted marketing campaigns to generate leads and sales for brands and enterprises. Telecom GenAI Market Development According to the latest worldwide market study by Juniper Research, enterprise spending on GenAI over mobile messaging channels will grow by 1,250 percent over the next four years -- that's from $830 million in 2024. Juniper predicts that the ability to automate the personalization of content, including marketing efforts and customer interactions ov...

The global marketing and sales landscape is evolving rapidly. New business technology is a game-changer, promising to automate tedious tasks and unlock new levels of optimization. But is the market truly ready to embrace this technology? IDC predicts that by 2026, half of medium-sized businesses in the Asia-Pacific region excluding Japan (APEJ) will be using Generative AI (GenAI) based applications to automate and optimize marketing and sales processes. According to their latest worldwide market study, 47 percent of the midmarket segment in APEJ is already either exploring potential use cases or investing in GenAI tools. SMB Generative AI Market Development Also, 43 percent of companies in the midmarket segment anticipate that the technology will have the most impact on commercial marketing applications. Small and Medium-Sized Businesses (SMBs) and midmarket segments in APEJ have taken notice of the GenAI potential to revolutionize workflow in various industries. However, companies ar...

Across the globe, senior executive interest and demand for Artificial Intelligence (AI) applications in the healthcare sector are surging, driven by a potent combination of common factors. Rising costs, aging populations, and the need for data-driven insights push healthcare leaders to embrace AI's potential for optimizing operations, improving diagnoses, and personalizing care. Moreover, AI promises to alleviate physician and nurse burnout, unlocking efficiencies, and making it a strategic imperative for leaders seeking sustainable growth and improved patient outcomes. GenAI Apps in Healthcare Market Development IDC predicts that by 2025, Generative AI (GenAI) will free up to 10 percent of medical clinicians' time, translating into an estimated $100 billion in annual healthcare savings in the Asia-Pacific region excluding Japan (APEJ) to realize workflow automation and efficiency. This is just one of IDC’s predictions unveiled in their latest worldwide market study. As the li...

Generative AI is revolutionizing the way organizations work, boosting growth and unlocking unprecedented levels of productivity. From crafting hyper-personalized marketing campaigns that resonate with individual customers to automating tedious tasks and fostering seamless workforce collaboration, GenAI's applications are rapidly expanding across diverse industries. This evolution is particularly evident in areas like marketing, where GenAI can generate targeted ad copy and content that drives conversions, and in workforce collaboration, where it can automate repetitive tasks and streamline communication channels. However, unlike the broader AI landscape, GenAI's implementation has faced challenges in heavily regulated industries like banking and new fintech services. Adapting its capabilities to comply with strict regulations and ensuring data privacy remain key hurdles to overcome. As these challenges are addressed and GenAI's potential is further explored, we can expect e...

As a savvy CEO, you may believe that your organization is an IT innovator. But are you ready to become a Generative Artificial Intelligence (GenAI) pioneer in your industry? If not, why are you hesitant? International Data Corporation (IDC) predicts that by 2028, GenAI-based tools will be capable of writing 70 percent of enterprise software tests -- decreasing the need for manual testing, and resulting in improvements to test coverage, software usability, and code quality. According to the IDC assessment, 48 percent of enterprises in the Asia-Pacific region consider code review and testing as one of the important tasks that AI could most effectively help developers streamline. GenAI Tools Market Development IDC research shows that the top areas of emphasis for utilizing AI/ML with testing include prioritizing tests, discovering the underlying cause of failed tests, creating test cases, plus self-healing and testing procedures. GenAI for test automation is becoming more popular amongst ...

In hindsight, the outcome of short-sighted CEO Return to Office (RTO) mandates was somewhat predictable. Less than one-third of employees now report they are engaged, enthusiastic, and energized by their work, according to the latest market study by Gartner. This research was showcased during their recent "ReimagineHR Conference" event. Gartner defines engagement in three ways: Employees feeling energized. Employees find purpose in their work. Employees feel empowered to do valuable work. The problem: many are not engaged. Employee Engagement Crisis Explained "Despite organizations making investments in engaging their employees, our research shows that almost 70 percent don’t feel as engaged as they should be and aren't feeling a meaningful connection to their job," said Keyia Burton, senior principal analyst at Gartner . Figuring out how to actually impact employee engagement is a huge priority because it has a significant impact on several key business outcome...

Across the globe, government regulators are eager to contain the influence of Big Tech for a number of reasons that pose a significant threat to democracy and the security of a civil society. These include concerns about the companies' market power, their ability to stifle competition, their impact on privacy and data protection, and their role in spreading misinformation.  Regulators are also concerned about the power that Big Tech companies have over their citizens' lives, as they control the information we see and the way we interact with the online economy. Big Tech Global Market Development Over the next few years, regulators will crackdown on some of the world’s biggest tech companies -- including Amazon, Google, Meta, X (Twitter), Alibaba, and Tencent -- according to the latest worldwide market study by GlobalData. The insightful GlobalData survey findings predict that regulators will pursue the most influential Big Tech companies in 12 key regulatory arenas. Those inclu...

Precision Medicine uses molecular info to extract the optimum medical method from diagnostic protocols, by merging the impact of environmental and genetic factors. Data access is essential, with genetic metabolic and clinical data used to build a fuller picture of a patient's biology. Moreover, the primary aim of precision medicine is to design and optimize a pathway for diagnosis, therapeutic intervention, and prognosis, using large biological datasets. Personalized, evidence-based medicine uses stored health data, which includes patient diagnosis, laboratory work, insurance claims, and demographic information. The results enable healthcare providers to predict and prevent some illnesses. Precision Medicine Market Development According to the latest worldwide market study by Juniper Research, the total investment in precision medicine will reach $132.3 billion globally by 2027 -- that's increasing from only $35.7 billion in 2022. The significant market growth of 270 percent is...

Given the trend thus far, quantum computing developments will be slow and steady. Meanwhile, optimistic growth projections abound. Enterprise spending for quantum computing will grow from $412 million in 2020 to $8.6 billion in 2027, according to the latest worldwide market study by International Data Corporation (IDC). This represents a 6-year compound annual growth rate (CAGR) of 50.9 percent over the 2021-2027 forecast period. The forecast includes core quantum computing as a service, as well as enabling and adjacent quantum computing as a service. IDC states that major breakthroughs in quantum computing technology, a maturing quantum computing as a service infrastructure and platform market, and the growth of performance-intensive computing workloads suitable for quantum technology will drive the majority of the market growth. Quantum Computing Market Development IDC also expects ongoing investments in the quantum computing market will grow at a 6-year CAGR (2021-2027) of 11.3 per...

Given the current trends across the globe, organizations that depend upon the continued growth of personal vehicle ownership will need to consider a plan-B scenario. While some companies will be able to adapt, others may find that their traditional business model has been totally disrupted. According to the latest worldwide market study by Juniper Research, Mobility-as-a-Service (MaaS) will displace over 2.2 billion private car journeys by 2025 -- that's rising from 471 million in 2021. Juniper believes that for MaaS to enjoy widespread adoption, subscription or on-the-go packages need to offer a strong combination of transport modes along with feasible infrastructure changes, high potential for data collection and low barriers to MaaS deployments. Mobility-as-a-Service Market Development The concept of MaaS involves the provision of multi-modal end-to-end travel services through a single platform by which users can determine the best route and price according to real-time traffic ...

Informed CEOs know that harnessing their organization's customer data with analytics can expose valuable new insights that enable business model optimization and product or service innovation. That said, the early adopter organizations have already gained a competitive advantage over their peer group. Companies that have experienced significant revenue growth collect more customer experience (CX) data than non-growth companies, according to the latest worldwide market study by Gartner. The market study found that nearly 80 percent of growth organizations use customer surveys to collect CX data, compared with just 58 percent of non-growth organizations. Customer Data Analytics Market Development "There is a clear trend among growing companies to actively collect CX data using a wide variety of tools such as surveys, usability testing, focus groups and real-time analytics," said Jessica Ekholm, vice president at Gartner . This is what Gartner's analysts call t...

For decades, Moore's Law has been driving the advancement of traditional computing systems development, leading to the proliferation of smart devices at the edge and centralized cloud computing. However, we're now reaching the limits of legacy computing technology, and the search for another high-performance computing platform has begun. Quantum computing is the next-generation. Total revenues generated from quantum computing services will exceed $15 billion by 2028, according to the latest worldwide market study by ABI research. Most of these services will be cloud-based offerings. Quantum Computing Market Development The demand for quantum computing services will be driven by some process hungry research and development projects as well as by the emergence of several applications including advanced artificial intelligence algorithms, next-generation cyber security encryption, traffic routing and scheduling, protein synthesis, and/or the design of advanced chemicals and ...

Basic forms of Brain Machine Interface (BMI) technology have already been utilized in the medical field for a number of years. This existing use focuses around the cochlear implant, a medical device which uses BMI technology to provide a sense of sound to a person who is deaf or severely hard of hearing. However, further applications in the medical field and in other areas -- such as an entertainment device, for use in industry, for integration with automobiles or as a control mechanism -- are becoming increasingly possible, as the science and research develops. Brain Machine Interface Market Development According to the latest worldwide market study by Juniper Research, global hardware sales revenue from BMI will reach $19 billion per annum by 2027 -- that's up from an estimated $2.4 billion in 2018. BMIs bridge the gap between technology and the brain, interpreting brain signals for the purpose of interpretation or control. The study found that medical uses will account f...

Now there's an effective approach to making sense of all the unstructured 'big data' that many organizations have captured and stored, but have yet to interpret and apply in a meaningful way. Cognitive systems and cloud-based object storage technologies are going to transform the analysis of very large data sets. It's a very significant breakthrough. International Data Corporation (IDC) has identified cognitive computing as one of six 'innovation accelerators' that will drive digital business transformation by opening new revenue streams, creating information-based organizations, and changing the way work is performed in a variety of key industries. IDC has forecast that global spending on cognitive systems will reach nearly $31.3 billion in 2019 with a five year compound annual growth rate (CAGR) of 55 percent. The latest projections expand on IDC's previous cognitive software forecasts by including expenditures for cognitive-related hardware and servic...

We now live in a world where a flood of customer data is all around us. Extracting meaning from that data deluge is a strategic imperative for business leaders. Global spending on 'big data' applications by organizations will exceed $31 billion in 2013, according to the latest market study by ABI Research. The spending will grow at a CAGR of 29.6 percent over the next five years, reaching $114 billion in 2018. The latest ABI forecast includes the money spent on internal salaries, professional services, technology services, internal hardware, and internal software. "We estimate that in big data initiatives salaries account for about half of the current spending, with the other half allocated to vendor products and services. What we're now seeing is quite significant overspending on salaries, as organizations turn to data scientists and other specialists in order to leverage big data in the first place," said Aapo Markkanen, Senior analyst at ABI Research . Si...