As previously reported, the prior global adoption of ultrabook PCs has been underwhelming. Regardless, there is some residual demand for these expensive devices. An estimated 12.3 percent (22.5 million devices) of the notebook PC shipments in 2013 (182.7 million) fit into the ultra-portable segment, according to the latest market study by ABI Research. In total, the year-on-year growth of ultra-portable PCs reached 100 percent from 2012 to 2013. But that's still a relatively small part of the overall worldwide personal computer marketplace. "Across 24 countries tracked in November 2013, we found average ultra-portable PC selling prices ranging from $940 to $1540 with the majority of models offered above $1200 in each country," says Jeff Orr, senior practice director at ABI Research . The average selling prices (ASP) suggest ultra-portables -- including the convertible and detachable 2-in-1 configurations -- remained at the high-end of the notebook PC category exitin...
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