The cellular mobile communications market continues to attract new subscribers within the African continent -- which in turn is helping to fuel regional and local socioeconomic development. In 3Q-2012, the continent's 54 countries and 1.08 billion people have accumulated 821 million mobile network subscriptions -- that's up 16.9 percent year-on-year, resulting in a cellular subscription penetration of 76.4 percent. In the first quarter of 2013, it's now forecast that cellular phone penetration will eclipse 80 percent, according to the latest market study by ABI Research. Given the fact that a significant percentage of prepaid phone users maintain more than one active prepaid mobile subscription to minimize interconnection charges, there is still subscriber growth to be had. "While Western Europe languishes with barely positive overall growth quarter-on-quarter, Africa managed to generate 4.2 percent growth in the same period," said Marina Lu, research asso...
TMT Market Research and Analysis