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How Prediction Markets Outran The Rulebook

Prediction markets have stopped behaving like a betting curiosity and started behaving like market infrastructure. Executives who still file them under gambling are working from a stale map, and so are many of the regulators trying to govern them. A new Juniper Research market study gives prediction markets substantial attention, and its core message for decision-makers is that legitimacy, not demand, is now the binding constraint. Volume Has Outrun the Rulebook Juniper Research reports that combined monthly volume across Kalshi and Polymarket stood below $5 billion in September 2025 and reached roughly $24 billion by April 2026. Around the FIFA World Cup, a single month surpassed $50 billion, roughly matching the entire regulated U.S. sports betting handle for 2025. That is close to a tenfold climb in under a year, and it happened in full public view. Institutional Capital Has Taken a Position Intercontinental Exchange, parent of the New York Stock Exchange, committed $1 billion to Po...

Preparing for a $5.74 Trillion IT Market in 2025

The global Information Technology (IT) sector is poised for significant growth and transformation in the coming year, driven by new tech advancements, economic factors, and evolving digital business needs. The latest forecast from Gartner provides valuable insights into the future of IT spending and highlights key areas of opportunity for businesses and technology providers alike. According to the latest market study, worldwide IT spending will reach $5.74 trillion in 2025, a 9.3 percent increase from 2024. This growth rate is noteworthy as a significant acceleration compared to the 7.2 percent increase expected during 2024. Information Technology Market Development The robust 2025 forecast underscores the critical role that technology continues to play in driving business innovation, efficiency, and competitiveness across industries. "Current spending on Generative AI (GenAI) has been predominantly from technology companies building the supply-side infrastructure for GenAI,...

Enterprise IT Spending will Reach $5 Trillion

CEOs continue to invest in digital business technologies to stay ahead of their competition, enter additional markets, unlock new revenue streams, and streamline commercial operations. Worldwide information technology (IT) spending is forecast to reach $5 trillion in 2024 -- that's an increase of 6.8 percent from 2023, according to the latest global market study by Gartner. This estimate is down from the previous quarter’s forecast of 8 percent growth. While Generative AI (GenAI) had significant hype in 2023, it may not significantly change the growth of IT spending. Enterprise IT Market Development "While GenAI will change everything, it won’t impact IT spending significantly, similar to IoT, blockchain and other big trends we have experienced," said John-David Lovelock, vice president analyst at Gartner . Moreover, 2024 will be the year when organizations actually invest in planning for how to use GenAI. However, enterprise IT spending may be driven by more traditional...

Why Most Enterprise IT Roles are Transforming

Savvy CEOs have high expectations that their Information Technology (IT) organization will be a strategic enabler of Digital Transformation. However, there is often a mismatch with the IT talent demand, and their internal IT team's digital business skills. The roles and activities performed by IT professionals must evolve dramatically due to the demand for convergence of modern software development technologies, cloud computing platforms, and the creation of Everything-as-a-Service offerings. Many IT professionals will find themselves in hybrid roles that combine traditional development activities with activities that formerly were associated with operations professionals who historically had few or no development-oriented responsibilities. Enterprise IT Role Market Development A new International Data Corporation (IDC) market study provides an extended census and forecast with detail for both traditional IT operations roles, and these new hybrid roles. The data shows that a dramat...