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Smartphone Market Pricing Power Test

The year-on-year decline in global smartphone shipments sounds like a demand story. It isn't. According to Omdia's latest worldwide market study, the 2Q26 contraction is a supply chain story wearing a demand story's clothes, and the distinction matters enormously for how executives across the technology sector should be reading this quarter's results. The culprit is not a buyer's pullback. It's a memory chip shortage that became one of the more consequential cost shocks to hit consumer electronics in years, and it is separating companies with real pricing power from those without it in ways that a single quarter's headline number cannot capture. What makes this moment instructive well beyond handset makers is the mechanism. Semiconductor Market Development A component squeeze anywhere in the memory and storage supply chain does not stay contained to memory and storage. It moves through bill-of-materials calculations, then into retail pricing, then into brand...

The End of a Telecoms Monopoly

Across the globe, the companies providing your mobile phone plan are no longer just the carriers you know. They are your bank, your supermarket, and soon your fintech app. The Mobile Virtual Network Operator (MVNO) model, long a niche mechanism for budget carriers to resell network capacity, has entered a bold new era of growth. It's driven by enterprises seeking to deepen customer loyalty and diversify revenue in an increasingly competitive Global Networked Economy. MVNO Market Development According to the latest Juniper Research market study, the global MVNO subscriber base will climb from 333 million in 2026 to 438 million by 2030; that's an addition of over 100 million users in just four years. While that subscriber growth represents just 3.4 to 4.2 percent of total global mobile subscribers, the total MVNO revenue is forecast to reach $54.4 billion by 2030. Fueling much of this growth is the emerging MVNO-in-a-box (or Telecom-as-a-Service) market; a category forecast to re...

Ultra-Wideband in Billions of New Devices

 Ultra-Wideband (UWB) is quietly becoming one of the most strategic short-range wireless technologies in the market, moving from niche deployments into the mainstream of smartphones, cars, and smart spaces. As the ecosystem matures and next-generation implementations arrive, UWB is shifting from nice-to-have to a foundational capability for secure access, sensing, and high-performance device-to-device connectivity. UWB Technology Market Development Unlike Wi-Fi, Bluetooth, NFC, or legacy IEEE 802.15.4 implementations, UWB combines three powerful attributes in a single radio: secure ranging, radar-like sensing, and low-latency, high-throughput short-range data. This allows networking and IT vendors to architect experiences that blend precise location, context awareness, and rich interaction in ways traditional connectivity stacks cannot easily match. According to the latest worldwide market study by ABI Research, UWB is expected to be one of the fastest-growing wireless connectivity...

Global Satellite Broadband Revenue Forecast

The satellite communications industry is experiencing a transformative moment. What was once the exclusive domain of government agencies and deep-pocketed corporations is rapidly becoming accessible to everyone. This democratization of space-based connectivity represents a significant technological achievement and a fundamental shift in our understanding of global communications infrastructure. The dramatic acceleration in satellite system deployment tells a compelling story. Satellite Broadband Market Development With over 160 launches recorded by August 2025 alone, we're witnessing an unprecedented build-out of orbital infrastructure. This surge is driven by three converging factors:  Plummeting launch costs through reusable rocket technology, the miniaturization of satellites enabling bulk launches, and intensifying commercial competition among private companies and nations alike. The result is a space ecosystem that looks radically different from even a decade ago, with approxi...

LEO Satellite Services Reach Inflection Point

Satellite communications is now driven by Low Earth Orbit (LEO) networks. From once niche technology serving remote outposts, LEO satellites are becoming mainstream — delivering high-speed, low-latency broadband everywhere from city centers to far-flung islands. According to Gartner's latest market study, global spending on LEO satellite communications services will reach $14.8 billion in 2026, marking a 24.5 percent jump in just a single year. LEO Satellites Market Development Unlike traditional geostationary satellites positioned tens of thousands of kilometers above the Earth, LEO satellites orbit at much lower altitudes — typically between 500 and 2,000km. This proximity yields two key advantages for modern communications: 1) Lower latency: Data can travel from ground station to satellite and back much faster, unlocking real-time internet use and interactive applications. 2) Broader coverage and capacity: Large, multiplying constellations can tile the planet, reaching regions w...

How WLAN Transforms Industrial Automation

The industrial sector is on the eve of a wireless transformation, driven by an urgent demand for greater network capacity, reliability, and deterministic performance. Historically, manufacturers and mission-critical operations have relied on wired networks — favoring their predictability — because spectrum congestion in legacy 2.4GHz and 5GHz bands limited confidence in wireless for operational technology (OT) environments. However, with the introduction and rapid adoption of the 6GHz spectrum, compounded by significant advances in Wi-Fi standards, industrial facilities are now poised to embrace wireless LANs as the backbone for automation and digital innovation. Industrial WLAN Market Development Recent research from ABI Research forecasts that over 70 percent of industrial-grade wireless LAN access points (WLAN APs) shipped in 2030 will support the 6GHz band. This is a leap from 2 percent in 2023, highlighting a rapid and profound technological shift. The market for ruggedized indust...

Trends Shaping the Global Smartphone Market

There is a pivotal shift within the global smartphone market. Recent data from IDC highlights a more cautious outlook for 2025, with projected worldwide smartphone shipments seeing a significantly reduced growth rate. This revised forecast underscores the intricate interplay of global economic factors and geopolitical dynamics on pervasive personal communication devices. IDC's latest update projects a mere 0.6 percent growth in worldwide smartphone shipments for 2025, a stark reduction from the earlier 2.3 percent expectation. Global Smartphone Market Development This recalibration is largely attributed to prevailing economic uncertainties, including inflationary pressures and rising unemployment, alongside the persistent specter of tariff volatility. Despite these global tensions, it's interesting to note that the United States and China are still identified as the primary drivers of this modest growth. China, a critical market, is forecast to achieve a 3 percent year-over-yea...

Gradual Rise of Private Cellular Networks

In a rapidly evolving wireless communications market, enterprises across industries are seeking secure and reliable connectivity solutions to power their increasingly sophisticated business operations. Private cellular networks have emerged as a compelling answer to these needs, offering dedicated wireless systems that utilize 4G LTE or 5G technology to provide enhanced network features. As an advisor who has worked with numerous organizations on their digital transformation journeys, I've observed how these networks can revolutionize enterprise capabilities, yet adoption has been slower than the potential. Private Cellular Market Development According to Juniper Research's latest market study, private cellular network revenue will reach $21.4 billion by 2030—a substantial increase from $5.5 billion in 2025. This represents a 114 percent growth rate over these five years. What makes this projection particularly noteworthy is the anticipated acceleration in deployment: nearly 3,...

Wireless NTN and D2C: $25B Growth by 2035

The global Non-Terrestrial Network (NTN) and Direct-to-Cell (D2C) markets are poised for growth, driven by unprecedented collaboration between technology giants, satellite operators, and mobile network operators (MNOs). According to the latest worldwide market study, these sectors will collectively generate over $25 billion in revenue by 2035, reshaping connectivity paradigms. This convergence represents a strategic response to the escalating demand for ubiquitous, low-latency wireless connectivity across industries and geographies. Global Connectivity Market Development    The NTN market (encompassing satellite, airborne, and maritime connectivity) and D2C services are converging to create hybrid infrastructure models. By 2035, NTN services alone will account for $15 billion of the total revenue, driven by applications in IoT, emergency communications, and rural broadband. D2C apps enabling satellite-to-smartphone connectivity will grow at 32 percent CAGR to $10 billion by 20...

Manufacturers Adopt Private Cellular Networks

As an independent advisory consultant, I've observed the rapid evolution of connectivity solutions in manufacturing. The recent survey by ABI Research highlights a significant shift towards private cellular networks, an emerging era in industrial digitization. The manufacturing sector is already undergoing a transformation, driven by the need for enhanced operational efficiency, reliability, and scalability. Wireless technology is an enabler. Private cellular networks, particularly 4G and 5G technologies, are at the forefront of this change, reshaping the connectivity landscape in factories and production facilities. Private Cellular Network Market Development The latest worldwide ABI Research survey provides compelling evidence of this trend. The study, which encompassed manufacturer decision-makers reveals some striking stats: 44 percent are already in the early stages of deploying 4G private networks. An impressive 75 percent of manufacturers are considering 5G implementation. 4...

The $4 Billion Opportunity for Satellite IoT

In an era where wireless connectivity is pervasive, Satellite Internet of Things (IoT) can change industries, offering leaders unprecedented opportunities to drive efficiency and innovation. As industries across the globe seek to enhance operational efficiency and sustainability, satellite IoT emerges as a pivotal enabler. According to a worldwide study by ABI Research, the Satellite IoT market is forecast to reach $4 billion by 2030, with over 26 million connections anticipated. "Prominent satellite IoT providers such as Inmarsat, ORBCOMM, Globalstar, Myriota, and hiSky have been actively working together with their partners to expand their service offerings and enhance connectivity solutions," said Jake Saunders, vice president at ABI Research . Satellite IoT Market Development The satellite IoT market's expansion is largely fueled by its application across key verticals, including agriculture, energy and utilities, fisheries and aquaculture, and environmental monitorin...

Emergence of Very Low Earth Orbit Satellites

As a seasoned industry consultant with roots dating back to the early days of Low Earth Orbit (LEO) satellite networks, I've witnessed firsthand the evolution of satellite technology and its transformative impact on global communications connectivity. Today, we stand on the cusp of another significant leap forward with the emergence of Very Low Earth Orbit (VLEO) satellites. A recent market study by Juniper Research sheds light on this emerging technology and its potential to revolutionize various industries. VLEO Satellite Market Development VLEO satellites, operating at altitudes between 150 and 450 kilometers above the Earth's surface, represent a new frontier in satellite technology. These satellites offer unique advantages over their higher-orbiting counterparts, including enhanced imaging resolution, lower latency, and improved operational efficiency. As the demand for high-resolution Earth observation and faster communication speeds continues to grow, VLEO satellites are...

Industrial WLANs Drive Efficiency and Agility

The market for industrial facilities networking is undergoing a significant transformation. Operational Technology (OT) networks, traditionally reliant on wired connections, increasingly embrace wireless solutions. This shift is driven by several factors, including the need for greater flexibility, improved efficiency, and the emergence of new applications fueled by the Internet of Things (IoT).  At the forefront of this transformation lies a utilization of the 6 GHz band in industrial Wireless Local Area Networks (WLANs), a communication innovation. Industrial WLAN Market Development According to the latest worldwide study by ABI Research, they forecast a surge in industrial WLAN access points supporting the 6 GHz spectrum, with shipments rising from 2 percent in 2023 to 71 percent by 2030. The growth of industrial WLANs can be attributed in large part to the limitations of traditional wired networks. Dense deployments of sensors, robots, and other connected devices create a const...

The Cloud Imperative for Telecom Operators

The telecom sector is undertaking an update of its IT infrastructure. As demand for data continues to soar with the proliferation of 5G and new apps, network operators can't rely on their legacy hardware and network architectures. The process of "Cloudification" offers a path to reduce costs, improve efficiency and scalability, plus meet increasingly ambitious infrastructure sustainability goals. According to the latest market study by Juniper Research, cloudification spending by telecom operators will see tremendous growth in the coming years, rising from $26.6 billion in 2024 to $64.9 billion by 2028 -- that's a 144 percent increase in just four years. Telecom Cloud Apps Market Development "Telecom networks are becoming more complex; requiring increasingly automated network management systems. However, operators must insulate mission-critical traffic when reducing power, to guarantee quality of service for enterprises," said Alex Webb, research analyst at ...

Capitalizing on a $900B Telecom Opportunity

The global telecommunications market is forecast to reach $900 billion in operator-billed revenue in 2024, according to the latest worldwide market study by Juniper Research. This represents a pivotal juncture for telecom operators as they navigate emerging technologies' challenges and opportunities.  While telecom operators have invested heavily in deploying 5G networks, the study highlights their struggle to effectively monetize widespread 5G adoption among wireless network service subscribers. A key issue has been the inability to command a significant price premium over 4G services, despite the superior performance and capabilities of 5G. This challenge underscores the need for operators to explore new revenue streams beyond traditional mobile services. Telecom Services Market Development As Juniper analysts indicate, a promising avenue for revenue growth lies in the enterprise Internet of Things (IoT) market. With the IoT connectivity revenue market forecasted to expand from $...

Securing the Future of Cellular IoT Apps

The Internet of Things (IoT) continues to expand. According to the latest worldwide market study by Juniper Research, they forecast a 90 percent growth in cellular IoT devices by 2028, with the global number reaching 6.5 billion. This exponential rise presents both exciting opportunities and significant challenges. While the growth of cellular IoT unlocks a vast potential for innovation in smart cities, industrial automation, and remote monitoring, it also requires device management and security advancements. Cellular IoT Market Development Juniper's research highlights the critical role of intelligent infrastructure management solutions. These platforms will empower the users to automate critical tasks such as device configuration, real-time security management, and optimized wireless connectivity. The surge in cellular data usage, projected to reach 46 petabytes by 2028 compared to 21 petabytes today, further underscores the need for automation. This is where federated learning i...

Strategic Wireless Tech for Uncertain Times

The business technology community is at a critical juncture in 2024. Global market pressures are starting to ease, but persistent geopolitical threats are somewhat hindering progress. As a result, telecom network providers and their customers are under pressure to make strategic near-term decisions to drive positive impact and ROI within their organizations. "The rapid rise of private cellular, huge growth in 5G mMIMO radio deployments, and a big bet on network slicing are just some of the many changes on the horizon of which companies and organizations must be aware to make mid-course corrections or complete roadmaps," said Stuart Carlaw, chief research officer at ABI Research . Mobile Wireless Market Development The total addressable market for private networks, encompassing elements such as the Radio Access Network (RAN), Mobile-access Edge Computing (MEC), the core, and professional services, is poised to grow significantly. Anticipated to surge from $6.1 billion in 2023 ...

The Diverse Landscape of 5G App Growth

The global 5G mobile communications sector continues the remarkable progress across many key markets. As of Q3 2023, the world added 537 million 5G wireless connections, bringing global totals to 1.6 billion, which represents an increase of 71 percent over the past year. This growth trajectory suggests an optimistic outlook for the future of 5G adoption according to 5G Americas, and the latest market data from Omdia research. "The global 5G landscape shows positive momentum as innovation and collaboration continue to be the mainstays for long-term progress," said Chris Pearson, president of 5G Americas . 5G Networks Market Development Looking ahead, Omdia forecasts that the global 5G connection base will likely reach 1.8 billion by the end of 2023 and 7.9 billion by 2028, as 5G-Advanced network improvements are implemented and work towards 6G is completed. While this represents a significant expansion, it is important to note that this growth may not be linear.  Factors such ...