Skip to main content

Posts

Showing posts with the label 3-D

3D-Enabled Handheld Game Consoles Arrive in 2011

Due to advancements in autostereoscopic 3D technology, it's now being utilized to view a variety of video content in mobile devices -- such as high-end smartphones and handheld game consoles. Autostereoscopy is any method of displaying stereoscopic images (adding perception of 3D depth) without the use of special headgear or glasses on the part of the viewer. Because headgear is not required, it is also called glasses-free or glasses-less 3D. As an example of the applications, Nintendo plans to release its first 3D-enabled handheld game console -- called the 3DS -- in the first half of 2011. According to the latest market study by In-Stat , this will be the beginning of what will result in over 11 million unit shipments of 3D-enabled handheld game consoles by 2014. "The uptake of 3D in handheld game consoles will happen more rapidly than in other mobile device segments over the coming year," says Stephanie Ethier at In-Stat. Apparently, this is primarily because t...

Blu-ray Adoption Helps Drive Over-the-Top Video

Sales of Blu-ray disc (BD) players, excluding PS3, are expected to total nearly 24 million units this year across the three key growth regions -- USA, Europe and Japan -- according to the latest market study by Futuresource Consulting . "Last year's crucial Q4 period accounted for nearly half of all BD players that were sold globally in 2009, and the upward trend is continuing, with our projections showing in excess of 80 percent unit growth across this year," says Jack Wetherill, Research Consultant at Futuresource. This view is based on inputs from a wide range of companies operating in the global Blu-ray hardware business, including vendors, retailers and component suppliers, and forms part of their ongoing research in this area. All attention will once again be on the holiday season, with Futuresource predicting sales in excess of 11 million units in that quarter alone, a healthy year-on-year growth that will continue to drive BD adoption into the mass market. ...

IPTV Service Providers Reach a Major Crossroads

IPTV network operators face a complex array of issues and challenges as they scale their networks to deliver services to a wider group of customers. Those challenges aren't limited solely to subscriber headcount, according to the latest market study by Heavy Reading . "IPTV is at an exciting stage in its development, with subscriber numbers growing at a fast pace around the world," notes Simon Sherrington, research analyst with Heavy Reading. "But even during this time of opportunity, the industry faces significant challenges related to what can broadly be described as scaling -- IPTV services and systems are scaling up in multiple ways, including not only more subscribers, but also more data, more devices, more interactivity and more content." Demand for HD content and multi-screen delivery, the overwhelming quantity of content that must be delivered efficiently and discovered by the user, and the need to respond to competition from OTT video content -- a...

1.9 Billion Installed CE Devices in U.S. by 2013

Creating 3D video content is gaining momentum in Hollywood. The excitement over 3D has also found its way to the U.S. consumer electronics market. By 2013, one in five new televisions sold in America will be 3D, according to the latest market study by In-Stat . Year-over-year shipment growth will be 231 percent between 2010 and 2011 -- resulting in a doubling of the U.S. installed base of units for 3D TVs from 2010 to 2011. "High definition (HD) did create a wave of activity in the U.S. market, not seen since the introduction of color," says Stephanie Ethier, In-Stat analyst. "3DTV promises to be the next significant innovation wave for living room entertainment." Despite many bright spots in the U.S. consumer electronics (CE) market, there will be losers in the market. Maturing segments like MP3 audio players, handheld video games and desktop PCs will show declining growth rates in 2012 and 2013. According to the In-Stat assessment, products with broader f...

High-Definition 3D TV Upside in North America

Film industry analysts everywhere are still talking about the amazing success of Avatar at the cinema box-office. Some analysts believe the next frontier for 3D content is within the home. Around 22.5 million homes worldwide will be watching high-definition 3D TV content within five years, according to the latest market study by Informa Telecoms & Media . Backed by video content owners, broadcasters and pay-TV platforms, 3D TV is expected to be in 1.6 percent of all homes globally by 2015. "However, the market will still be very immature by 2015, so significant growth opportunities exist beyond this date," said Simon Murray, Principal Analyst at Informa Telecoms & Media. North America is expected to continue leading the way in terms of 3D TV homes during the forecast period, with 9.2 million homes receiving 3D TV signals by 2015. Western Europe is expected to be the second-largest region for 3D TV reception, with 6.8 million homes receiving such services by ...

Adoption of 3D-capable Consumer Electronics

Within four years, 50 percent of U.S. homes will own a 3D-Ready TV, and the adoption of 3D–Ready Blu-ray players won't be far behind -- with one out of every three U.S. homes owning one, according to the latest market study by Futuresource Consulting . "Our research shows an imminent upsurge in the adoption of 3D-capable High Definition (HD) and Blu-ray hardware, now strengthened by a clearly defined 3D roadmap," says Jim Bottoms, Director at Futuresource. Futuresource expects that a high percentage of Blu-ray players will ship with 3D capability next year, and within a few years it will probably be difficult to buy an HD video disc player without 3D. Hunger for 3D content will also be driven by owners of PS3 consoles who will be able to play 3D Blu-ray content via a firmware upgrade. For those consumers not yet convinced by the HD experience, 3D will be a highly persuasive reason to upgrade. Combine this with other premium features -- such as connected TV and Entertainme...

Decline of "Passive" Entertainment Consumer

Attracting early-adopters is critical for vendors of new consumer electronics devices, and the profile of the informed progressive user is changing, according to the latest market study by In-Stat . Early technology adoption is no longer constrained by income, education, ethnicity, or social status. As a result, a larger percentage of young adults than in the past consider themselves to be early-adopters. "Whether it is TV Everywhere initiatives, over-the-top video services, Web-to-TV devices, or 3D digital televisions, the market success of each new innovation will be dependent on attracting early-adopters," says Keith Nissen, In-Stat analyst. "Yet, many of the characteristics that defined early technology adopters in a pre-Internet world no longer apply." In-Stat's research identifies that U.S. early-adopters are much more likely to: Subscribe to premium pay-TV channels; Two-thirds get at least one premium channel; Over 50 percent receive HBO; Subscribe to a D...

3D Video Entertainment is Going Mainstream

There were numerous announcements about 3D technology during CES. The basic concept has been with us for many years, but had never reached common use. The popularity of Avatar and other 3D movies, however, will put 3D TV into the mainstream, according to the latest study by In-Stat . 2010 will be a big year for 3D entertainment, as movie studios release more 3D films shown in a growing number of 3D-equipped theaters. "Exposure to 3D films is important to the debut of 3D TV, because consumers who have seen 3D films are more interested than the general population in being able to view 3D content at home," says Michelle Abraham, In-Stat analyst. In-Stat's 3D consumer survey shows that 64 percent of consumers are at least somewhat interested in 3D in the home. For those who have seen a 3D movie in the last 12 months, the percentage increases to 76 percent. In-Stat's market study found the following: - In-Stat projects worldwide 3D TV shipments will reach 41 million in 201...

2010 Consumer Electronics Industry Outlook

Now that CES is over, here's the forward-looking perspective. The consumer electronics (CE) industry will generate more than $165 billion in U.S. shipment revenues this year, according to the semi-annual industry forecast released by the Consumer Electronics Association (CEA). Gary Shapiro, President and CEO of the CEA, announced the forecast in his opening remarks at the 2010 International CES. "2009 is a year none of us wish to repeat and now we look forward to 2010. There is light at the end of the tunnel and it is the bright light of innovation," said Shapiro. "We are seeing more innovation at this show than at any show in our history. There are a record number of new exhibitors, more than 330, among the 2,500 companies showcasing the next generation of technology." The CE industry will see positive revenue growth in 2010 after a revenue decline in 2009. Total industry shipment revenues fell an estimated 7.8 percent in 2009 although unit volume increased ne...

Demand for 3D Video Content on CE Devices

According to the latest market study by Ipsos , recent survey data indicates that younger U.S. consumers (age 18-34) are particularly interested in enjoying 3D video content on consumer electronics (CE) devices -- such as a TV or PC. "Given the broad-based declines in consumer fortunes caused by the Great Recession, entertainment-focused firms have huge motivation to identify the next new thing to drive demand," explains Todd Board, Senior Vice President at Ipsos MediaCT. Because interest in 3D content skews young, and also male, there's a compelling connection between the appeal of 3D video content and the kinds of highly immersive videogames that this group also favors. This same 18-34 market segment also reported the highest intention to buy an HDTV in the next 3 months. "While we can't directly equate holiday season HDTV purchase intent with more broad-based 3D video market potential, we do see the confluence among 18-34 consumers as an important milestone,...

Entertainment Sector Hopeful 3D Will Prosper

Ready or not, 3D is coming with backing from all major sectors of the entertainment and consumer electronics industries. 3D movie production is intensifying, cinemas all over the world are investing in 3D technologies and feedback from audiences has been highly positive. Yet the ultimate goal is to bring 3D to the home, and a Futuresource Consulting market study reveals studios, consumer electronics companies, broadcasters, video game vendors and network operators are all poised to promote 3D. "Consumers are starting to experience the new wave of 3D technologies at the cinema and through Digital Out of Home advertising, and it won't be long before there's a groundswell of demand for 3D within the home," says Sarah Carroll, Director at Futuresource. With over 200 million new TVs sold across the globe every year, the potential is huge, but the industry needs to overcome some serious obstacles in order to kick start and fully realize the revenue streams. Most notably, te...

New Momentum for 3D Cinema Technology

It's predicted that 2009 is set to be the year for 3D, a reality that was apparent across the breadth of the recent Consumer Electronics Show, with many key players in the industry ready to showcase their capabilities. With a myriad of competing technologies and 3D concepts out there, Futuresource Consulting announced the launch of a new market study outlining opportunities and challenges for 3D in cinema, broadcasting, TV display equipment, gaming, video content delivery and the outdoor advertising and digital signage industries. Hollywood's ultimate goal is to bring 3D Cinema into people's homes to fully maximize this revenue stream, as only 25-30 percent of the revenues a studio earns from a blockbuster film come from the box office. "Crucially, much of the backbone technology has arrived and is already in many people's homes, without them even realizing it," says Sarah Carroll, Director Strategy Consulting & Continuous Services, Futuresource Consulting...

3-D HDTV Sets Coming to the Digital Home

Texas Instruments (TI) is showcasing high definition 3-D DLP technology at CEDIA Expo . DLP core technology is enabling stereoscopic 3-D capability for HDTVs that are currently on the market. CEDIA attendees will see first-hand how TI DLP Products is providing consumer electronics manufacturers with a simple, yet high performance solution that will deliver the thrill of 3-D content in the home. As the technology behind 3-D HDTV applications, the extremely fast response and refresh rate of the DLP chip allows consumer electronics manufacturers to innovate options for HDTVs that add an immersive third dimension to TV viewing. HDTVs with 3-D capabilities is especially desirable for video gaming, immersive action scenes, and watching fast-action sports. Following a similar path to DLP Product's innovation that launched DLP Cinema and the digital cinema industry, 3-D DLP HDTV opens the doors for immediate adaptation of existing 3-D computer games, software and future 3-D content creator...