British Telecom (BT), will introduce a device and service that it hopes will bridge the gap between fixed and mobile services. The new service is initially being trialled with 400 users and will be rolled out commercially in September. BT Fusion is the culmination of years of technical development and market research that was previously known as Project Bluephone. The new wireless handsets will connect to BT�s traditional fixed line network when users are in their homes but will automatically log on to a mobile network when subscribers leave the home environment. BT moved out of mobile telephony in 2001 when it spun off what used to be called mmO2 into a separate, independent business. Significantly, for the telco�s return to the mobile arena, it is partnering with Vodafone rather than with its offspring, O2. BT hopes the service will create �1 billion of additional revenue. It's part of the carrier�s long-term strategy to stem the loss of fixed line customers that are churning away in increasing numbers, and opting for mobile connectivity instead.
The BaaS model has been adopted across a wide range of industries due to its ability to streamline financial processes for non-banks and foster innovation. BaaS has several industry-specific use cases, where it creates new revenue streams. Banking as a Service (BaaS) is rapidly emerging as a growth market, allowing non-bank businesses to integrate banking services into their core products and online platforms. As defined by Juniper Research, BaaS is "the delivery and integration of digital banking services by licensed banks, directly into the products of non-banking businesses, commonly through the use of APIs." BaaS Market Development The core idea is that licensed banks can rent out their regulated financial infrastructure through Application Programming Interfaces (APIs) to third-party Fintechs and other interested companies. This enables those organizations to offer banking capabilities like payment processing, account management, and debit or credit card issuance without