According to In-Stat, "the premise behind the smart home is to use networking technology to integrate appliances, devices and services within the home in an effort to control and monitor the entire living space from a remote location as well as within the home. In addition, smart homes are intended to offer homeowners a convenient and secure living space by equipping homes with smart IT functions such as energy consumption tracking, heating, cooling and lighting control, and alarm systems. While the smart home seems to be a valuable and convenient concept in theory, there has yet to be widespread consumer demand for products found in a smart home. This is because consumers have high expectations for both performance and ease of use. In addition, expectations for price are disproportionately low. However, several factors such as pervasive Internet access, home network growth and the acceleration of broadband access to many homes are driving consumer awareness of smart homes and smart home products. While the growth in this market has not taken off as expected five years ago, there is still an opportunity for growth, especially with the involvement of large automation vendors and corporations, such as Home Automation, Inc. and Motorola."
The BaaS model has been adopted across a wide range of industries due to its ability to streamline financial processes for non-banks and foster innovation. BaaS has several industry-specific use cases, where it creates new revenue streams. Banking as a Service (BaaS) is rapidly emerging as a growth market, allowing non-bank businesses to integrate banking services into their core products and online platforms. As defined by Juniper Research, BaaS is "the delivery and integration of digital banking services by licensed banks, directly into the products of non-banking businesses, commonly through the use of APIs." BaaS Market Development The core idea is that licensed banks can rent out their regulated financial infrastructure through Application Programming Interfaces (APIs) to third-party Fintechs and other interested companies. This enables those organizations to offer banking capabilities like payment processing, account management, and debit or credit card issuance without