Unfortunately although much of the news has been positive for the TelcoTV market, there have also been negative announcements, such as Swisscom's postponement of their commercial deployment named Bluewin. Microsoft announced that Motorola will integrate Microsoft's IPTV platform into its IP set top boxes. Scientific-Atlanta is also showing the Microsoft TV IPTV platform in their booth. Network access equipment providers continue to partner with IPTV middleware vendors. We have Microsoft and Alcatel, Siemens and Myrio, and now Lucent has a strategic alliance with Orca. In other middleware news, Myrio announced its Myrio Interactive Creator, which will enable the service provider to truly customize their user interface by designing the layout and appearance of the content. Amino, the second largest supplier of IP set top boxes based on 2004 unit market share, announced a standard definition IP set top box capable of decoding MPEG-4 AVC. UK competitor Pace announced an IP set top box with hardware MPEG-4 AVC decoding in May, but it will not be available until September.
The BaaS model has been adopted across a wide range of industries due to its ability to streamline financial processes for non-banks and foster innovation. BaaS has several industry-specific use cases, where it creates new revenue streams. Banking as a Service (BaaS) is rapidly emerging as a growth market, allowing non-bank businesses to integrate banking services into their core products and online platforms. As defined by Juniper Research, BaaS is "the delivery and integration of digital banking services by licensed banks, directly into the products of non-banking businesses, commonly through the use of APIs." BaaS Market Development The core idea is that licensed banks can rent out their regulated financial infrastructure through Application Programming Interfaces (APIs) to third-party Fintechs and other interested companies. This enables those organizations to offer banking capabilities like payment processing, account management, and debit or credit card issuance without