Skip to main content

Wi-Fi Enabled Consumer Electronics Growth

With Wi-Fi appearing in mobile PCs, home routers, and phones, there has been much hype around Wi-Fi crossing over into the Consumer Electronics (CE) space, reports In-Stat.

But the CE space is just warming up to Wi-Fi, with some device segments such as gaming consoles and handheld games welcoming Wi-Fi with open arms. In other device segments, such as digital video camcorders and standalone Personal Video Recorders (PVRs), the door has been kept shut on Wi-Fi.

"The beauty of Wi-Fi's adoption into high-volume CE categories is that even single-digit attach rates can translate into millions of Wi-Fi shipments," says In-Stat's Gemma Tedesco. "For example, even with sub 10 percent attach rates expected for set top boxes and digital TVs in 2010, Wi-Fi-enabled shipments in these device segments are still expected to number in the millions."

In-Stat's study found the following:

- Digital Rights Management, combined with a lack of consumer understanding around multimedia home networking, may continue to hinder Wi-Fi's uptake into CE devices designed to access and/or distribute online content.

- Although Wi-Fi offers networking capabilities not provided by wireless Personal Area Network (PAN) technologies, there are some device segments -- such as digital video camcorders, digital still cameras and printers -- where Wi-Fi faces technology competitors such as the emerging Wireless USB.

- Handheld game shipments with embedded Wi-Fi are expected to reach 28 million units in 2006. Gaming consoles with embedded Wi-Fi are expected to ramp up to approximately 5 million by the end of 2006, driven by the fourth quarter release of Sony's PlayStation 3 and Nintendo's Wii.

- 802.11n is expected to drive Wi-Fi uptake into core digital living room devices such as digital TVs and set top boxes.

- Major vendor moves in the CE space include Apple's planned launch of a Wi-Fi media adapter in 2007, and Microsoft's release of its Wi-Fi-enabled Zune portable digital music player in late 2006. Innovative Wi-Fi-enabled CE devices are available from a variety of vendors. But, to really push Wi-Fi into specific CE segments, vendors will have to devote significant marketing resources, and, most importantly, provide a skillful implementation of Wi-Fi that really demonstrates the technology's value-add.

Popular posts from this blog

Trends Shaping the Global Smartphone Market

There is a pivotal shift within the global smartphone market. Recent data from IDC highlights a more cautious outlook for 2025, with projected worldwide smartphone shipments seeing a significantly reduced growth rate. This revised forecast underscores the intricate interplay of global economic factors and geopolitical dynamics on pervasive personal communication devices. IDC's latest update projects a mere 0.6 percent growth in worldwide smartphone shipments for 2025, a stark reduction from the earlier 2.3 percent expectation. Global Smartphone Market Development This recalibration is largely attributed to prevailing economic uncertainties, including inflationary pressures and rising unemployment, alongside the persistent specter of tariff volatility. Despite these global tensions, it's interesting to note that the United States and China are still identified as the primary drivers of this modest growth. China, a critical market, is forecast to achieve a 3 percent year-over-yea...