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Rethinking Marketing's Conventional Wisdom

"Many mature service industries are in a service arms race in which they keep adding more and more services cumulatively over time. But consumers don't always want "more and more"�what they're looking for are unique combinations of attributes. You see that with the success of the airline JetBlue, for example: It has no meals and no round-trip airfares, but it does have leather seats and personal entertainment centers that delight and surprise its passengers. JetBlue's unique combination of features is what gives it a unique position in the market. "

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Data Center Energy Demand Fueled by AI Growth

The global digital business arena's relentless expansion drives an unprecedented surge in IT data center demand. This comes with a significant challenge: rising energy consumption costs.  Based on the latest research, I've observed how this trend is reshaping the cloud computing industry and creating both obstacles and opportunities for leaders across the tech spectrum. Data centers are experiencing an infrastructure transformation, primarily fueled by the explosive growth of Artificial Intelligence (AI) workloads. Data Center Energy Market Development According to a recent IDC worldwide market study, AI data center capacity is projected to grow at a compound annual growth rate (CAGR) of 40.5 percent through 2027. This AI-driven demand is reshaping the data center sector and redefining the economics of IT infrastructure. "There are any number of options to increase data center efficiency, ranging from technological solutions like improved chip efficiency and liquid cooling