Skip to main content

iPod vs. the Mobile Phone

With the playing power of phones increasing rapidly, can MP3 players survive? -- "Apple's iPod is the must-have gadget of this decade. Over 10 million have been sold so far, dwarfing sales of other MP3 players. Apple claims over half the digital music player market. But this pales into insignificance when set against that other iconic consumer device, the mobile phone. Worldwide mobile handset sales amounted to 652 million units last year. The race is now on to make the mobile phone the portable media player of choice."

Popular posts from this blog

The Subscription Economy Churn Challenge

The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the