Both terrestrial and satellite-based digital multimedia broadcasting services are finally set to launch commercially over the next few months in South Korea -- "According to research from international intelligence research firm ABI Research, the strife between competing stakeholders will only continue once services launch. More than a year later than expected, Korea's TU Media will launch its satellite-based commercial DMB (Digital Multimedia Broadcasting) services in May, while the following month, terrestrial DMB services will also launch, led by the country's major cable news, radio, and television broadcasters. ABI Research does expect the total number of terrestrial DMB subscribers to be significantly higher than satellite DMB subscribers, as terrestrial-based services will be free and feature better programming. However, it will be challenging for terrestrial DMB broadcasters to come up with successful revenue models, so they have been petitioning the government to be allowed to charge subscription fees."
The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the