"According to Parks Associates, approximately 30 million U.S. households have a broadband connection, 50 million have either digital cable or direct broadcast satellite (DBS) television service, 18+ million households have a data networking solution, and 75% of U.S. households have a DVD player. As the number of advanced products and services increases, also boosting the number of companies involved in these digital markets, both the complexity and potential for these markets have escalated."
Across the globe, many CEOs invested in initiatives to expand their digital offerings. User experience enhancements that are enabled by business technology were a priority in many industries. Worldwide end-user spending on public cloud services is forecast to grow 21.7 percent to a total of $597.3 billion in 2023 -- that's up from $491 billion in 2022, according to the latest market study by Gartner. Cloud computing is driving the next phase of digital transformation, as organizations pursue disruption through technologies like generative Artificial Intelligence (AI), Web3, and enterprise Metaverse. Public Cloud Computing Market Development "Hyperscale cloud providers are driving the cloud agenda," said Sid Nag, vice president at Gartner . Organizations view cloud computing as a highly strategic platform for digital transformation initiatives, which requires providers to offer new capabilities as the competition for digital business escalates. "For example, generativ