Movielink and Verizon announced the launch of a co-branded movie downloading service for Verizon Online's consumer broadband subscribers -- "Verizon Online's consumer DSL and FiOS Internet Service customers can now purchase and download movies to watch at home or on-the-go through this special agreement with Movielink. The new service offers a full library of titles, including a special selection of hit films for 99 cents or less from Movielink, the first broadband video-on-demand (VOD) service to offer hundreds of major motion pictures for legitimate download. A broadband connection is required to download the movie, but once it's on their hard drive, users can view it at any time from home or on the road without being connected."
The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the