Skip to main content

European Mobile Penetration to Reach 100%

According to a new forecast issued by market research firm Analysys, mobile phone penetration in Western Europe is expected to exceed 100 percent by 2007 -- The report predicted that penetration would grow from 90 percent this year to 98 percent by 2006 and 100 percent in 2007. Mobile penetration already exceeds 100 percent in several European countries, including Italy, Sweden and the U.K. Analysys said growth stagnated in some markets that have tried to stabilize ARPU (Average Revenue per User) by converting customers from pre-pay to contract, but added that 3G would be a catalyst for growth in Europe, with consumers buying new mobile phones and SIM cards to gain access to new services. "With the advent of 3G, operators have an opportunity to stabilize and potentially even grow voice ARPU by using the efficiency of the technology and offering large bundles of minutes," said analyst Alex Zadvorny.

Popular posts from this blog

European AI to Reach $47.6 Billion in 2024

The European Artificial Intelligence (AI) and Generative AI (GenAI) market will reach $47.6 billion in 2024 and record a compound annual growth rate (CAGR) of 33.7 percent over the 2022-2027 forecast period. Europe represents around one-fifth of the global AI market according to the latest worldwide market study by International Data Corporation (IDC). While the share of GenAI reached only 9.6 percent of the total European AI market in 2023, it is increasing rapidly. Investment in GenAI will grow more than three times as fast as spending on the rest of the artificial intelligence market. As a result, GenAI will be more than a quarter of the European AI market in 2027. European AI Market Development Software will be the largest technology segment in 2024, with a market value higher than hardware and services combined. Furthermore, software is expected to have the fastest growth during 2022-2027, driven by demand for AI applications and platforms. The share of hardware technologies will