The International Telecommunication Union (ITU) officially approved the very-high-bit-rate digital subscriber line 2 (VDSL2) standard. The new VDSL2 Recommendation (ITU-T G.993.2) delivers up to 100 Mbps both up and downstream, a ten-fold increase over "plain vanilla" ADSL. Yoichi Maeda, chairman of the ITU Telecommunications Standardization Sector (ITU-T) Study Group responsible for the work, said: "We have leveraged the strengths of ADSL, ADSL2+, and VDSL to achieve the very high performance levels you will see with VDSL2. This new standard is set to become an extremely important feature of the telecommunications landscape, and is a landmark achievement for our members, many of whom are relying on this Recommendation to take their businesses to the next level."
The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the