Early Adopters Not Enthused About Multimedia Handsets -- The cellular phone industry's hype machine has been in high gear over innovative music- and TV-centric devices and services, but a new In-Stat report shows that some early-adopters are lukewarm about them. Fewer than 9 percent of respondents to an In-Stat early-adopter consumer survey were very or extremely interested in buying a cell phone capable of playing MP3 or other music files, and less than 11 percent were very or extremely interested in broadcast TV functionality. Only in the past year or so have smartphones started to build a significant market, after several years of hits and misses. A similar road is likely ahead for multimedia cell phones. Some mobile programming is quite clear: news and weather are winners.
As new app demand grows, we're witnessing a surge in mobile data traffic. This trend, driven by the proliferation of bandwidth-intensive services such as video streaming, augmented reality (AR), virtual reality (VR), and next-generation cloud applications, is reshaping the telecommunications industry. According to the latest market study by ABI Research, global mobile data traffic is set to triple by 2030, challenging network operators to keep pace with this escalating demand and evolving user expectations. Mobile Data Market Development The exponential growth in mobile data usage is a function of more devices being connected -- it also reflects fundamental shifts in how mobile subscribers and enterprises use technology. The ubiquity of smartphones, the rise of the Internet of Things (IoT), and the adoption of immersive digital experiences are all contributing to this surge in mobile data. Mobile network operators now find themselves at the center of a data-driven economy, where t...