"Over the past year or so we've seen the media and telecommunications industries experiencing a transformation of seismic proportions resulting in a hothouse of opportunities within the space where technology and communication converge. IPTV has emerged as the most revolutionary service proposition that is not only changing the industry, but also the way we consume entertainment. It is thus not surprising that the commercialisation of IPTV in Asia, Europe and the United States is already well underway. Operators in many countries have either started IPTV services or indicated their intentions to roll out a service -- and sooner, rather than later. What may be surprising to many people is the fact that Asia is leading the IPTV revolution and is the fastest growing market for IPTV with subscribers set to double in the next 12 months (Source: Gartner, March 2005), followed by Europe and the U.S. as a distant third."
The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the