DVR view: Fast forward or slo-mo? -- Industry observers and research firms say that digital video recorders are popular in the U.S., but there�s little they agree on beyond that, such as how quickly DVRs will reach critical mass and what effect the commercial-skipping gadgets will have on the TV advertising industry. Case in point: Research and consulting firm Accenture predicted late last week that DVRs will reach into 40 percent of U.S. homes by 2009, up from 8 percent today. Accounting firm PricewaterhouseCoopers, meanwhile, says in its latest five-year forecast that only 23.6 percent of U.S. households will boast DVRs in 2009. Accenture says up to 50 percent of all commercials are skipped in homes with DVRs, while PwC, citing a CBS study, says that 64 percent of DVR viewers skip all commercials, and 26 percent skip most of them. Accenture says that ad skipping will result in a slower-growing TV ad industry, while PwC�s �Global Entertainment and Media Outlook: 2005-2009� report concludes that, �on balance, we do not expect DVRs to have a significant impact on television advertising.�
Artificial intelligence (AI) has emerged as a transformational force, reshaping business processes and unlocking new possibilities for efficiency and innovation in corporate finance. The latest Gartner survey on AI usage in finance provides evidence of this emerging trend, offering valuable insights into the future growth trajectory of AI in finance. The Gartner survey reveals a significant milestone. As of 2024, 58 percent of finance functions actively use AI technology -- that's a substantial increase from previous years. Artificial Intelligence Market Development Perhaps even more telling is the projection that by 2026 more than 80 percent of finance functions are expected to be leveraging AI solutions. The survey sheds light on the use cases of AI in finance: AI is being deployed to enhance forecasting accuracy and provide deeper insights into financial trends. Automation of routine tasks and improved accuracy in financial reporting are key benefits observed. AI algorithms are