The global entertainment and media industry is projected to grow at a 7.3 percent compound annual growth rate, from $1.3 trillion last year to $1.8 trillion in 2009, spurred by improved economic conditions, an advertising upswing, and increased focus on online distribution of music, films, books and video games, according to PricewaterhouseCoopers. Fueled by broadband adoption, the Internet sector for entertainment and media is expected to grow at a 17 percent CAGR, reaching $289 billion in 2009, while online advertising will grow at a 16 percent CAGR to $32 billion the same year. New spending streams on broadband and wireless distribution platforms will grow revenues for those sectors from $11.4 billion in 2004 to nearly $73 billion by 2009. "The entertainment and media industry continues to display an extraordinary ability to reinvent itself and create new revenue streams through innovative offerings that barely existed as recently as 2000," said PwC's Wayne Jackson. "Online and wireless video games, online film rental subscriptions, licensed digital distribution of music, and the rapid adoption of ring tones and mobile music downloads are becoming critical components of the industry and driving significant revenues across all regions."
The prevailing narrative around artificial intelligence (AI) has been one of relentless scale. Bigger models, bigger clusters, bigger budgets. The assumption, largely unchallenged until recently, was that raw parameter count translated directly into competitive advantage. New research from Omdia suggests it's time to retire that assumption. According to the latest market study by Omdia, parameter growth in frontier AI models has slowed to around 5 percent annually since 2021, a stark contrast to the more than hundredfold expansion seen between 2019 and 2021. Enterprise AI Market Development For executives who have been making infrastructure and investment decisions based on the assumption that AI would keep demanding ever-larger, ever-more-expensive hardware, this finding deserves serious attention. The race to the top of the model size leaderboard has, at least for now, plateaued. Crucially, Omdia's analysts are not reading this as an AI winter. Alexander Harrowell, senior pri...