Your next TV could be a cellphone. According to Strategy Analytics' Connected Home service, more than a quarter of digital TV devices sold worldwide in 2010 will be mobile phones, as handset vendors strive to place a "TV in every pocket." Traditional devices, such as set-top boxes, however, will remain the staple for some years; and demand for these will also increase. The report, 'Digital TV Diversifies: Global Demand Will Shift Away From STBs,' predicts that device manufacturers likely to lead the fixed/mobile DTV convergence opportunity are Samsung, Sony/Sony Ericsson and LG. According to the research, 71 million digital TV devices will be sold globally this year, of which 1.9 million will be DTV phones. By 2010 annual sales of all devices will be 279 million, with mobile devices accounting for 73.5 million. In spite of these growth forecasts, mobile DTV faces usability obstacles and perceptions as well as barriers related to operator network strategies and government and regulator approaches.
The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the