The cable industry long ago widened its ambitions beyond video, addicting millions of customers to cable modems and more recently adding voice over internet protocol telephony to its menu. Insiders call this video-voice-data combo the "triple play" strategy. So with a trifecta of moneymaking schemes on its plate, the cable guys must be pretty satisfied, right? Uh, no. "We're all still waiting for that aha moment in which we have a portable device that came from the cable company," said Dale Fox, vice president of digital phone at Time Warner Cable. That's right. The cable industry wants you to chuck your cable -- at least when you're outside the house. The addition of a fourth wireless component to the cable package is now affectionately known as the "quadruple play." At the annual meeting of CTAM, the cable industry's top sales and marketing folks gathered in Philly this week to figure out new ways to get at your wallet. And while the conference focused on many topics, including better customer service, VOIP, video on demand and improving cable-modem speeds, the big buzz was about mobility. After all, customers now want to take their entertainment and communications with them everywhere they go. The last thing cable operators want is to be left out of that party.
The global cloud computing market is undergoing new significant growth, driven by the rapid adoption of artificial intelligence (AI) and the demand for flexible, scalable infrastructure. The recent market study by International Data Corporation (IDC) provides compelling evidence of this transformation, highlighting the accelerating growth in cloud infrastructure spending and the pivotal role of AI in shaping the industry's future trajectory. Shared Infrastructure Market Development The study reveals a 36.9 percent year-over-year worldwide increase in spending on compute and storage infrastructure products for cloud deployments in the first quarter of 2024, reaching $33 billion. This growth substantially outpaced non-cloud infrastructure spending, which saw a modest 5.7 percent increase to $13.9 billion during the same period. The surge in cloud infrastructure spending was partially fueled by an 11.4 percent growth in unit demand, influenced by higher average selling prices, primari