The failing of WCDMA to deliver the true 3G experience has forced the industry to push ahead earlier than expected with the implementation of HSDPA and HSUPA. The knock-on effect is that this has left a void between 3.5G(HSDPA/HSUPA) and what will become 4G and the need to plug that gap is now apparent. �There is concern within the leading wireless operators and manufacturers that the mass market take-up of mobile triple play could cause havoc on existing infrastructure if they do not act today,� said report author, Nick Lane. �WCDMA has been nothing short of a disappointment. Though HSDPA will deliver true 3G applications, if these high-speed services are adopted by consumers in significant numbers, HSDPA networks will become congested. The need to progress the wireless networks is here today.� As HSDPA implementation commences in during 2005 and throughout 2006, followed by HSUPA in late-2006 to 2007, the world�s leading mobile operators and manufacturers are already casting doubts on WCDMA�s mid-term effectiveness.
The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the