Jim Robbins is shaking up the status quo once more before he retires from the helm of Atlanta-based Cox Communications at year's end. He is pursuing an industrywide wireless alliance to transport cable's bundled services outside the home and placing retransmission reform back on the Washington agenda. "The one thing I want to accomplish before I retire, if I can, is a wireless deal for the industry," Robbins said in an interview. Even without an industry consensus, Cox will partner with at least one larger cable operator, most likely Time Warner, to give a wireless provider the largest cable footprint possible to make cable's service triple-play portable. Although Cox has chipped away at wireless for nearly a decade, beginning with an early Sprint PCS deal, the cable industry has been caught off guard recently by the rapid prominence and power of wireless adoption. Telephone companies have moved swiftly to offer a voice and data bundle to which they are now adding video on both wireless and wire line platforms. The absence of a wireless strategy outside the home will challenge the cable industry's future growth, Robbins says. Cable could find itself competitively disadvantaged at a time when every subscriber counts.
The subscription business model has been one of the big success stories of the Internet era. From Netflix to Microsoft 365, more and more companies are moving towards recurring revenue streams by having customers pay for access rather than product ownership. The subscription economy cuts across many industries -- such as streaming services, software, media, consumer products, and even transportation with the rise of mobility-as-a-service. A new market study by Juniper Research highlights the central challenge facing subscription businesses -- reducing customer churn to build a loyal subscriber installed base. Subscription Model Market Development The Juniper market study provides an in-depth analysis of the subscription business model market landscape and associated customer retention strategies. A key finding is that impending government regulations will make it easier for customers to cancel subscriptions, likely leading to increased voluntary churn rates. The study report cites the