Downloading movies to own rather than paying for a short-term rental period will drive video-on-demand spending over the next decade, according to a study released Tuesday by Screen Digest in the U.K. and U.S.-based Adams Media Research. The study suggested that the Apple iTunes model, where consumers purchase content outright rather than a temporary download, would drive movie VOD. "Video-on-demand technology is spreading rapidly, and will become pervasive in the decade ahead," said Adams Media Research's president and senior analyst Tom Adams. "But turning that technology into a substantial movie market is going to require a complete reassessment of the industry's 10 year-old assumptions about VOD."
The typical customer engagement model is undergoing a dramatic transformation, driven by the convergence of Conversational AI, Generative AI (GenAI), and an emerging technology called Agentic AI. As business leaders seek to automate and enhance their customer interactions, these technologies are creating new possibilities for more natural, contextual, and efficient communication at scale. The numbers tell a compelling story. According to Juniper Research's latest analysis, the conversational AI market is poised for substantial growth. Revenue is projected to surge from $14.6 billion in 2025 to over $23 billion by 2027. Artificial Intelligence Market Development The vendors in this industry are expected to generate a remarkable $57 billion globally over the next three years. This growth reflects the increasing enterprise adoption of AI-powered communication solutions across various sectors. What's particularly interesting is the regional distribution of this market. The Far Ea...