Samsung Electronics and Versatel announce the successful launch of the first ADSL2+ full IP triple play service (TPS) network in the world. In the Netherlands, Samsung realized this fast next generation network for communications network operator Versatel that is able to offer the first triple play service through ADSL2+ to the Dutch market, now. A state of the art ADSL2+ network can provide services with speeds up to 24 Mbps. In this case, ADSL2+ enables Versatel to offer much faster and richer multi play services than providers using regular ADSL networks. Raj Raithatha, Chief Executive Officer of Versatel, stated: "Versatel is the first Dutch operator that provides multi media services over ADSL2+. Our ADSL2+ network has given us the necessary bandwidths to transmit television, video, telephony and internet services through a single copper line, thus giving Versatel a leading role in the introduction of new multi play services in the Netherlands. Given the tight time frame and the innovative character of the services, Samsung has proven to be a dedicated and reliable partner in the roll out of ADSL2+ in the Netherlands".
The global streaming industry has spent the better part of a decade chasing subscriber counts as the primary metric of success. That era is now formally over. New market data from Omdia confirms that the industry has crossed a decisive threshold; one that shifts the competitive playing field from growth-at-all-costs to monetization discipline. For senior executives navigating media, advertising, and technology strategy, the implications extend well beyond entertainment. A Historic Revenue Crossover Online video revenue increased 13.5 percent to $176 billion in 2025, while pay-TV revenue declined 4 percent to $170 billion; marking the first time in the industry's history that streaming has surpassed legacy pay-TV in revenue terms. This is not a rounding error or a statistical artifact; it represents the culmination of more than a decade of structural disruption to the traditional broadcast and cable TV model. Global subscriptions to online video services reached 2.24 billion by the ...