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Consumer Electronics 2005 Forecast

Revenues from sales of consumer electronics (CE) are expected to increase 9 percent during the upcoming holiday shopping season, show the results of a new survey presented today by the Consumer Electronics Association (CEA). The survey results were revealed during CEA's 2005 Industry Forum, a technology leadership, education and networking event being held in Las Vegas.

CEA Director of Industry Analysis Sean Wargo shared top-line results from CEA's 12th Annual Holiday Sales and Forecast survey. Based on the survey, CEA is forecasting that overall holiday spending will increase 14 percent per average household over 2004, from $1,254 to $1,430, factoring in gifts, decorations, food, travel and other assorted holiday expenses.

The MP3 player topped both lists this year displacing the digital camera at the top of the gift list and the plasma TV at the top of the wish list from last year's survey. According to the 1,000 randomly selected U.S. adults CEA interviewed by phone, consumer interest in buying a portable MP3 player has increased eight percentage points from 2004, from 20 percent to 28 percent. Revenues from sales of MP3 players are up 105 percent so far this year, according to CEA Market Research.

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