Verizon Communications Inc. expects to reach double-digit penetration for its FiOS TV service in Keller, Texas, by year�s end, according to chief financial officer Doreen Tobin.
Tobin, who spoke to a UBS Warburg LLC conference last week, said, �We�re extremely pleased with the market response. We expect comparable acceptance in other locations.�
Tobin said new FiOS TV launches are planned in Texas, New York, Massachusetts, Florida and California. The company has 950, 000 homes under franchise, she added, with franchise negotiations under way in 300 other communities.
Tobin expanded on future FiOS TV guide enhancements, including cross-product searches, more effective filters and passive personalization. �The end game is convergence,� she said, �and eliminating platform boundaries by leveraging the mobility of cell phones, the interactivity of broadband with the experience of television."
Tobin, who spoke to a UBS Warburg LLC conference last week, said, �We�re extremely pleased with the market response. We expect comparable acceptance in other locations.�
Tobin said new FiOS TV launches are planned in Texas, New York, Massachusetts, Florida and California. The company has 950, 000 homes under franchise, she added, with franchise negotiations under way in 300 other communities.
Tobin expanded on future FiOS TV guide enhancements, including cross-product searches, more effective filters and passive personalization. �The end game is convergence,� she said, �and eliminating platform boundaries by leveraging the mobility of cell phones, the interactivity of broadband with the experience of television."