Skip to main content

Video Services Key Growth Area for 2006

According to Parks Associates, video services will be a significant area of growth in 2006, and technologies that match this content with trends toward personalization and interactivity will be important precursors to the future of digital services.

"At 2006 International CES, people should definitely look for solutions that enable new and unique on-demand content services," said Harry Wang, analyst at Parks Associates. "The technologies that fulfill the service requirements for the new standards in interactivity will see a lot of success in 2006."

Over the next few years, video-on-demand (VOD) will become the service differentiator for U.S. carriers, and by 2009, the average video revenue per subscriber will be $163 per month, up from $87 per month in 2005, according to Parks Associates.

"Some major service providers will unveil IPTV services in 2006," said John Barrett, director of research for Parks Associates. "IPTV providers will further intensify competition in the TV market by introducing more flexible service models that combine choice and convenience."

At 2006 International CES, Parks Associates is hosting a special pre-show workshop, Portable Players, Bundled Services, & the Global Landscape, on January 4, 2006, as a CES primer.

Popular posts from this blog

The Smartphone Market's Premium Pivot

The global smartphone market closed 2025 with a story less about recovery and more about transformation. Premium product, ecosystem lock-in, and manufacturing scale are now the forces shaping competition. For business and technology leaders, the latest IDC market study data confirms that smartphones remain a critical indicator of consumer demand, supply chain health, and AI commercialization at the edge. Smartphone Market Development Global smartphone shipments grew 2.3 percent year-over-year in Q4 2025, reaching 336.3 million units and bringing full-year volumes to 1.26 billion units — a modest 1.9 percent annual increase, according to IDC. This smartphone growth emerged despite a memory shortage crisis, tariff volatility, supply chain disruption, and macroeconomic headwinds. What stabilized demand? Two factors: sustained growth in premium devices and strong foldable momentum, combined with accelerated purchases as consumers bought ahead of anticipated price increases. Buyers weren...