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Sky by Broadband Launched in UK

BSkyB launched the first legal U.K. movie download service, enabling its premium package subscribers to watch movies downloaded onto a computer via broadband access. The launch came as Sky programming head Dawn Airey said the channel was prepared to pay top dollar for U.S. acquisitions.

The Sky by Broadband service, unveiled Tuesday by chief operating officer Richard Freudenstein, allows subscribers to the �34-a-month ($60) Sky Movies package unlimited access to movie downloads that they can store for up to 30 days and watch as many times as they like without paying more.

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