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Digital Direct-to-Home Pay-TV Revenues

Digital Direct-to-Home (DTH) pay-TV revenues continue to grow at a faster rate than subscribers, as annual average revenue per user (ARPU) grows with price increases and additional services, reports In-Stat. Revenues will be US$46 billion in 2005 and will rise to US$80 billion in 2009.

"In countries where DTH pay-TV has been available for over five years, as in North America and Europe, the market is mature and subscriber growth is slowing," says Michelle Abraham, In-Stat analyst. "Where DTH pay-TV platforms were launched after 2000, subscriber growth rates are higher. In India, for example, DTH pay-TV subscribers are expected to have tripled in 2005."

In-Stat found the following:

- The digital DTH pay-TV market is now in its 12th year, with 60 platforms in countries around the world.
- By the end of 2008, there will be 100 million digital DTH pay-TV subscribers, continuing the DTH reign as the top digital TV platform.
- The expected launch of a DTH pay-TV platform in China in 2006 or 2007 will help make Asia the fastest-growing region for DTH pay-TV subscribers.

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