Arbitron to Begin PPM Radio Ratings Rollout

Media Week reports -- making good on its word to forge ahead with a portable people meter-based radio ratings service, Arbitron announced it would begin rolling out PPM ratings to the top 50 markets beginning this July with Houston. The rollout plan calls for the top 10 markets by fall 2008 and the rest of the top 50 by 2010-2011. Philadelphia, the site of the first PPM test, will be the second PPM market in the rollout.

A portable, pager-sized device, the PPM would replace the current diary-based service, which has been used as the currency to buy and sell radio since 1965. The new passive, multimedia, electronic methodology, promises to deliver ratings faster, more frequently, and more accurately than the current system.

The news of the rollout follows less than two weeks after Nielsen Media Research, owned by Mediaweek parent VNU, said no to a joint venture with Arbitron to commercialize a portable people meter-based ratings service for TV, paving the way for Arbitron to pursue its �radio first� strategy for the PPM.

Open Banking Usage to Grow by 470 Percent

The Open Banking business model has been advantageous for Third-Party Providers (TPPs), helping them to extend their offerings into other areas of financial services with new capabilities. Open Banking is also advantageous for traditional banking institutions, despite the perceived loss of custodianship over their data, by providing greater accessibility to more bank services. Furthermore, Open Banking can help serve Mobile Internet providers that are able to leverage it to create tailored services according to customers’ preferences and/or economic limitations. Open Banking Market Development Since traditional banking services are made more convenient by TPPs via greater data access, customers can proactively manage their finances and shape the development of new financial offerings. This is particularly noticeable in the realm of Digital Payments, where retail merchants and customers transact through eCommerce, which has the greatest number of use cases for Open Banking. These includ

Why Instant Issuance Payment Cards Evolved

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Global Digital Business and IT Consulting Outlook

Across the globe, CEOs and their leadership teams continue to seek information and guidance about planned Digital Transformation initiatives and the most effective enterprise organization change management practices. Worldwide IT and Business Services revenue will grow from $1.13 trillion in 2022 to $1.2 trillion in 2023 -- that's a 5.7 percent year-over-year growth, according to the latest market study by International Data Corporation (IDC). The mid-term to long-term outlook for the market has also increased -- the five-year CAGR is forecast at 5.2 percent, compared to the previous 4.9 percent. Digital Sevices & Consulting Market Development IDC has raised the growth projection despite a weak economic outlook, because of vendor performances across 2022, growth indicators from adjacent markets, increased government funding, and inflation impacts. The actual 2022 market growth was 6.7 percent (in constant currency), which was 87 basis points higher than forecast last year, alth

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