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China Media Revenues Reach 88.8B Yuan

Pacific Epoch -- State Administration of Radio, Film and Television (SARFT) vice president Zhang Haitao said at China's 2006 Radio and Television Expo that China's radio, film and television industry recorded 88.8 billion Yuan in revenues in 2005, up 7.77 percent from 2004, reports Sina.

Advertising accounted for 45.8 billion Yuan, or 51 percent, off all revenues. Cable TV fees accounted for 15.12 billion Yuan, and movie ticket sales were responsible for another 2 billion Yuan.

Of the advertising revenues, 39.7 billion Yuan came from TV ads and 5 billion Yuan from radio ads. Guangdong province was first in advertising revenues at 8.38 billion Yuan in 2005. Second to seventh were Shanghai, Zhejiang, Jiangsu, Beijing, Shandong and Hunan.

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