According to Nielsen//NetRatings, Yahoo! has seen the future trend within its recent unique visitor growth statistics, and it's all about entertainment-related traffic.
The fastest growing Yahoo! channel in Q1 2006 vs. Q1 2005 was Yahoo! Entertainment, increasing 76 percent from a three-month average monthly unique audience of 3.3 million to 5.8 million.
Yahoo! Entertainment was followed by Yahoo! Photos and Yahoo! Education, which grew 40 percent and 36 percent, respectively. Overall Web traffic to the Yahoo! parent company grew eight percent Q1 over Q1, from a three-month average monthly unique audience of 96.5 million to 104.7 million.
The fastest growing Yahoo! channel in Q1 2006 vs. Q1 2005 was Yahoo! Entertainment, increasing 76 percent from a three-month average monthly unique audience of 3.3 million to 5.8 million.
Yahoo! Entertainment was followed by Yahoo! Photos and Yahoo! Education, which grew 40 percent and 36 percent, respectively. Overall Web traffic to the Yahoo! parent company grew eight percent Q1 over Q1, from a three-month average monthly unique audience of 96.5 million to 104.7 million.