Skip to main content

Celebrating the Art of Rapid-Fire Storytelling

Almost overnight, mobile video and advertising has emerged as the next step in the evolution of personal consumer media choices. For major advertisers and entertainment interests, the race is underway to figure out how to use video iPods, online video space and cell phones to get effective messages where the next generation of consumers will see them.

The New York Minute Film Festival, launched the first major online film competition to showcase 60-second works of amateur and professional filmmakers last year. The second annual competition opens tomorrow, with entries accepted until early October and award winners announced in November 2006.

"We welcomed entries from filmmakers in 16 countries last year and are already fielding calls from around the globe," said Jeff Cahn, one of the festival founders and partners at Convergence, the visual media company that launched the festival last year and is donating the infrastructure to support it.

"The filmmaker's challenge is to tell a compelling story in 60 seconds. In this noisy world, where people are assaulted by a barrage of content, visual artists and advertisers have to find a way to break through. The festival provides a forum where the minute masterpieces of creative communicators can be seen by millions," said Chip Smith partner/editor, Convergence.

Popular posts from this blog

Decoding the Generative AI Global Surge

Commercial interest in Generative AI (GenAI) tools has reached a fever pitch, and the latest forecast from Gartner amplifies this emerging trend. Gartner predicts $644 billion in worldwide spending on GenAI in 2025, marking a dramatic 76.4 percent increase from the previous year. This surge underscores the impact GenAI will have across industries. It also requires a closer examination of the underlying dynamics of future potential. Generative AI Market Development This growth is fueled by the GenAI foundational model providers who invest billions into enhancing the size, performance, and reliability of their models.  Hardware also accounts for a significant portion of this spending, with ~80 percent allocated to servers, smartphones, and PCs equipped with artificial intelligence capabilities. This highlights the critical need for computational power to support the demanding workloads of GenAI. However, Gartner also injects a dose of reality into the GenAI hype cycle. There's a dec...