Skip to main content

European Converged Mobile Device Market

According to the latest market data from IDC, the Western European mobile device market (including standalone handhelds and converged devices) grew by 25 percent year on year in the opening quarter of 2006, as total shipments reached 3.2 million units.

Significantly, the handheld market failed to recover from the dramatic decline in 4Q05, as shipments of just 549,000 units represented further negative growth of -21 percent year on year, with only Fujitsu Siemens registering positive growth. Additionally, disappointing growth of 43 percent and shipments of 2.67 million units for converged devices meant market performance fell below expectations.

"As anticipated, continued migration towards converged devices combined with a decline in dedicated GPS unit ASPs caused a second consecutive quarter of negative growth for handhelds," said Geoff Blaber, senior research analyst, European Mobile Devices. "Given the dramatic ASP declines in 2005, shrinking margins mean few vendors can resort to further price cuts as a mechanism to invigorate growth, leading IDC to believe that vendor market withdrawals are likely in 2006."

With the converged device market continuing to rely largely on S60 shipments in consumer segments to drive growth (Symbian OS accounting for 72 percent of shipments) in 1Q06, growth was disappointing at 43 percent year on year as portfolio transitions for vendors such as Sony Ericsson and Motorola, combined with a lack of new product introductions, curbed first quarter growth. Furthermore, while Windows Mobile enjoyed market growth of 77 percent, growth remains inhibited by a lack of support from OEMs with the capability to complement the volumes supplied by Taiwanese vendor HTC.

"Despite a disappointing opening quarter for the converged device market in 2006, IDC predicts strong growth in subsequent quarters as the consumer market responds to the introduction of compelling solutions running Symbian OS, including multiple Nokia N range offerings and the Sony Ericsson W950. With a dramatic expansion of enterprise-class devices from Nokia, Sony Ericsson, RIM, and Windows Mobile vendors in 2Q and 3Q and the abundance of highly segmented mobile email solutions, IDC believes the Western European converged device market can still exceed 20 million units in 2006," said Jean-Philippe Bouchard, senior research analyst, European Mobile Devices.

Popular posts from this blog

Telecom and Cable Strategic Growth Trends

Telecom and pay TV providers are entering a period where traditional connectivity revenue is growing at well under 2 percent a year worldwide, even as traffic volumes, quality expectations, and competitive pressures continue to rise. This widening gap between flat service revenues and escalating investment needs is the central strategic challenge now confronting network operators, tech vendors, and investors across the communications value chain. This transitional environment forces service providers to pivot from "grow by adding lines" to "grow by monetizing experiences, insights, and ecosystems." Enterprise digital transformation, 5G, fiber, and cloud computing are all necessary enablers, but none of them automatically translate into higher ARPU or margin; they need to be coupled with new value propositions and operating models. Telecom and Cable Market Development According to the latest IDC market study, worldwide spending on telecom and pay TV services is expec...