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BT Vision Will Offer Indie Label Music Videos

UK incumbent telco BT announced an agreement that will allow its Vision customers to access, on demand, hundreds of music videos from independent record labels across the UK.

The deal with Video Performance Ltd (VPL), the music industry organisation licensing the broadcast and public performance of music videos, will allow BT Vision to show music videos from artists such as The White Stripes, as well as hundreds of harder-to-find or classic videos that rarely receive airplay on conventional television. BT is steadily building up a raft of services for Vision - its flagship operation in a converged future.

Dan Marks, CEO BT Television Services, said: "This agreement with VPL means that BT Vision customers will see cutting edge music videos. There will be a fantastic choice from over 900 independent labels, such as Beggars Banquet, Sanctuary, XL recordings and Gut that will be offering BT Vision customers a diverse range of videos from the likes of The Raconteurs, Basement Jaxx and The Pixies,. These will be brought to customers on-demand, in the comfort and convenience of your own home and all available nationwide with no mandatory subscription."

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