Skip to main content

High Cost of Gaining Each IPTV Subscriber

Broadcasting & Cable reports that the best place to get a snapshot of the costs of the cable-TV vs. telco war is New York. To launch video and fast Internet services on suburban Long Island, Verizon spent heavily on an extensive overhaul of its telephone plant. Some estimates put the cost at up to $1,100 in capital for each home 'passed' in its new FiOS TV optical-fiber systems, and it will take an average of an additional $700 or so to actually connect a new subscriber.

Preparing to defend itself, local cable operator Cablevision Systems tweaked its own plant. It boosted its Internet service to even higher speeds than Verizon's and stepped up its sales of cable telephone service, to steal Verizon's residential customers before the telco's system was ready. Cablevision's capital expenditure was lower. The Internet boost cost it just $15 per home passed; each new phone customer cost around $200.

The huge capital-spending gap shows just how much of a disadvantage telephone companies are at as they push into the video business. Cable operators have largely been finished with their gigantic rebuild for several years and have a big video and Internet customer base already giving them a return on that investment.

So, is the telco investment wise? Verizon and AT&T aren't just calculating the revenues from new businesses; they're also taking into account the value of protecting existing ones, according to UBS media analyst Aryeh Bourkoff and telecom specialist John Hodulik. The two analysts have made telco video a special franchise and write about it extensively. �The whole strategy is a defensive strategy,� Bourkoff says. �They're going to continue to build. They don't really need it financially.�

How badly might cable MSOs be hurt? Not a lot � at first. UBS analysts believe it will take the telcos a while to get going, predicting they'll secure fewer than 3 million subscribers each by the end of 2010.

Popular posts from this blog

Frontier AI Peaked. Here's What Comes Next

The prevailing narrative around artificial intelligence (AI) has been one of relentless scale. Bigger models, bigger clusters, bigger budgets. The assumption, largely unchallenged until recently, was that raw parameter count translated directly into competitive advantage. New research from Omdia suggests it's time to retire that assumption. According to the latest market study by Omdia, parameter growth in frontier AI models has slowed to around 5 percent annually since 2021, a stark contrast to the more than hundredfold expansion seen between 2019 and 2021. Enterprise AI Market Development For executives who have been making infrastructure and investment decisions based on the assumption that AI would keep demanding ever-larger, ever-more-expensive hardware, this finding deserves serious attention. The race to the top of the model size leaderboard has, at least for now, plateaued. Crucially, Omdia's analysts are not reading this as an AI winter. Alexander Harrowell, senior pri...