Skip to main content

Taiwan and Korea Leads Digital Living Index

BBC News reports that the research, carried out by U.S. market research firm Parks Associates, looked at digital living trends in 13 markets in Asia, Europe and North America.

The findings were announced at the annual Broadcast Asia trade show, held in Singapore. Between 600 and 1,400 households in each country took part in the survey of consumer habits in the wired world. One of the main themes of the survey is the "digital living index".

This examines the availability, adoption, and use of technology-driven products and services in each individual country. Asian tech giants Taiwan and Korea came first and second in the index, followed by the US, Canada, Japan, and Australia.

Five European countries - the UK, Germany, France, Spain and Italy - came in sixth to eleventh place, with China and India in the last two spots. Within Asia, individual countries are developing distinct areas of leadership in driving the digital lifestyle trend, the survey found.

For example, Korea was ahead in computer gaming and Japan in video gaming and mobile phone use. Consumers in Hong Kong are forging ahead with IPTV take-up, while Taiwan leads the world in home networking. This huge uptake of digital technology in Asia over Europe and North America, is for a number of reasons believes John Barrett of Parks Associates.

He says that at least one major difference between the two markets is the wider availability of content and deeper broadband penetration in the Asian countries.

Popular posts from this blog

Why Europe's AI Investment Surge is Strategic

When enterprises begin treating AI budget as the line item they protect last when cutting elsewhere, the market has crossed a threshold that analysts rarely name explicitly. That is precisely where Europe now stands. A new forecast from IDC projects European AI spending will reach nearly $470 billion by 2030, expanding at a 35 percent CAGR over the next five years. European enterprises are allocating capital toward AI because the operational returns on cost efficiency, risk mitigation, and resilience are now demonstrable enough to justify sustained budget commitment. The strategic implication is significant: AI has moved from the innovation portfolio into core operational infrastructure. European AI Market Development Generative AI solutions, already embedded across enterprise deployments, are expected to account for more than 55 percent of the total market by the end of the forecast period.  Software is both the largest technology segment, at 54.9 percent of total spending in 2026...